We're a global people business - the leading recruitment consultancy in iGaming, having placed over 10,000 candidates in casino and sports betting jobs worldwide.
Role Overview
We are seeking a Marketing Lead to shape and deliver acquisition and retention strategies that strengthen customer loyalty, reactivation, and multi-product engagement. Reporting into senior commercial leadership, this role will focus on designing and implementing personalised initiatives that maximise player retention.
The successful candidate will create and execute strategies that ensure customers receive timely, relevant rewards and incentives. Working closely with cross-functional teams (CRM, Acquisition, Product, Performance), you will deliver data-driven campaigns designed to increase player engagement, loyalty, and adoption of promotional offerings.
Key Responsibilities:
Promotional Strategy Development: Lead the evolution of promotional strategies by analysing customer data and identifying optimal moments in the lifecycle to deploy incentives. Ensure initiatives drive engagement and retention while optimising for return on investment.
Retention & Loyalty Campaigns: Develop and execute targeted retention campaigns that reward long-term engagement. Partner with CRM, commercial, and performance teams to deliver compelling, timely loyalty rewards that drive repeat activity.
Experimentation & Optimisation: Apply A/B testing and experimentation methods to continuously refine campaigns, offers, and retention strategies. Translate results into actionable insights that improve performance.
Data-Driven Insights: Use customer behaviour and analytics to shape campaign strategies, tailoring loyalty initiatives to specific audience segments and lifecycle stages.
KPI Tracking & Reporting: Own reporting on key metrics including retention rates, lifecycle performance, and ROI on promotional spend. Provide actionable insights and recommendations to senior stakeholders.
Cross-Functional Collaboration: Work closely with teams across CRM, Acquisition, Business Intelligence, Product, Technology, and Commercial functions to ensure campaigns are aligned and seamlessly integrated into broader marketing strategies.
Communication & Stakeholder Engagement: Share campaign performance updates, insights, and recommendations with leadership and cross-functional teams. Champion loyalty initiatives and ensure alignment with wider business objectives.
Key Skills & Requirements:
Lifecycle Marketing Expertise: Proven experience in lifecycle or CRM marketing within the online gambling industry. Strong knowledge of retention, reactivation, and loyalty strategies.
Customer Behaviour Analysis: Ability to interpret player behaviour and use insights to build data-driven retention and loyalty strategies.
Promotional Strategy Experience: Skilled in developing and optimising incentive-based strategies (e.g., bonuses, free plays, rewards) to drive customer engagement and loyalty.
Data-Driven Decision Making: Proficiency with analytics tools and strong ability to translate data into actionable strategies that improve customer value and campaign effectiveness.
Experimentation & Testing: Experience designing and running A/B tests to optimise campaigns and customer journeys, with a focus on measurable improvements in player value and loyalty.
Collaboration Skills: Ability to work effectively with multiple teams to deliver integrated retention and loyalty campaigns.
Project Management: Strong organisational and project management skills, with a track record of running multiple initiatives simultaneously and in a timely manner.
Communication & Reporting: Excellent written and verbal communication skills, with the ability to present complex findings clearly and persuasively to senior management.
Industry Knowledge: deep understanding of the online gambling industry including current trends, retention practices and player behaviour.
Problem-Solving: Strong analytical and problem-solving skills, with the ability to identify issues in the player lifecycle and focus on developing creative, data-led solutions to enhance engagement and increase loyalty.
Pentasia has been appointed on an exclusive basis to support the recruitment of a new team based in Ceuta. This present the opportunity to join a very well respected company with exciting growth ambitions and be part of a very exciting future. As Senior Commercial Manager, you will take strategic ownership of growth and revenue performance across Spain, leading a high-impact team and working closely with senior stakeholders in marketing, product, compliance, and business intelligence. You will set the commercial direction for the region, bring best-in-class local expertise to cross-functional planning, and champion a player-first, performance-driven approach.
This role is pivotal in driving profitability and market leadership in Spain, acting as the senior voice on commercial performance, regional strategy, and future investment planning. You will also mentor and develop regional talent, playing a key part in building a world-class commercial function.
Experience in the Spanish gaming or digital consumer market would be highly desirable.
Key Responsibilities
Strategic Leadership & Market Growth
Define and drive the long-term commercial strategy for Spain.
Set market positioning, commercial priorities, and growth initiatives.
Act as the senior commercial lead for the region in business planning and leadership forums.
Commercial Ownership & P&L Accountability
Own regional commercial performance (player volumes, revenues, ROI), ensuring optimal use of budget.
Manage trade-offs across investment and performance, collaborating with finance to forecast and reallocate spend for maximum impact.
Team Leadership & Capability Development
Lead and develop a high-performing team of regional Growth Leads.
Provide mentoring, capability building, and hands-on support in key projects.
Help shape a collaborative culture within the wider commercial function.
Cross-Functional Leadership & Stakeholder Influence
Act as the regional commercial authority in forums spanning acquisition, brand, product, promotions, and CRM.
Champion regional needs in planning while aligning with global strategic objectives.
Market Expertise & Innovation
Stay ahead of market trends, competitive threats, and regulatory developments.
Use insights to inform go-to-market strategies, product localisation, and innovation opportunities.
Integrated Campaign Strategy
Guide planning and execution of regional campaigns in collaboration with Brand, CRM, and Acquisition.
Ensure activity is insight-led, locally resonant, and delivering against acquisition, retention, and revenue KPIs.
Governance, Risk & Compliance
Own regional commercial compliance alongside Legal, Compliance, and Safer Gambling teams.
Ensure all activity meets local regulatory standards and reinforces the organisation’s reputation as a safe and trusted operator.
Key Skills & Requirements
Strategic Thinking: Proven experience shaping and executing commercial strategies across multiple markets. Ability to balance long-term growth vision with short-term performance delivery.
Leadership Experience: Demonstrated success in leading, mentoring, and developing high-performing teams. Strong ability to motivate, coach, and set clear direction.
Commercial Acumen: Strong grasp of business performance drivers and marketing ROI. Experienced in managing multimillion-euro budgets and making data-driven investment decisions.
Market Expertise: Deep understanding of the Spanish market; experience in online gaming, gambling, or performance-led consumer industries is a plus.
Stakeholder Management: Excellent communication and influencing skills, with confidence presenting to senior leadership and collaborating across business functions.
Language Proficiency: Fluency in English and Spanish is essential.
Analytical Skills: Skilled in performance reporting, budget forecasting, and data analysis. Advanced Excel/Google Sheets proficiency desirable.
Job Title: Intellectual Property Counsel – Litigation & Enforcement
Department: Global Legal Group
Location: Relocation support available for Dubai or Malta
Position Summary
My client a leading iGaming company are looking for a sharp, confident, and experienced Intellectual Property Counsel – Litigation & Enforcement to join their Global Legal team.
Key Responsibilities
1. Litigation & Dispute Resolution
Lead the management of a global docket of IP litigation matters, including trademark, copyright, patent, and trade secret disputes.
Develop and drive litigation strategy from pre-litigation assessments through to resolution, including trial and appeals.
Oversee external counsel in multiple jurisdictions, ensuring effective and efficient litigation management.
Draft, review, and negotiate legal pleadings, briefs, motions, and settlement agreements.
Represent the company in negotiations, mediations, and other alternative dispute resolution forums.
2. Global IP Enforcement & Brand Protection
Build and execute a proactive global IP enforcement program to address infringement, piracy, and counterfeiting.
Lead digital brand protection initiatives, including domain disputes (UDRP), takedown actions on social platforms, and e-commerce enforcement.
Manage trademark oppositions, cancellations, and other administrative actions to defend brand integrity.
Collaborate with global customs and enforcement authorities to coordinate anti-counterfeiting operations.
Advise on intermediary liability, online platform compliance, and global IP enforcement trends.
3. Strategic Legal Advisory & Risk Management
Provide cross-functional legal guidance to product, marketing, and business teams on IP-related risks for new launches and campaigns.
Support IP due diligence in mergers, acquisitions, and strategic partnerships.
Partner with the IP portfolio team to align prosecution strategies with enforcement trends and business objectives.
Lead training sessions and educational initiatives on IP best practices for internal stakeholders.
Qualifications & Skills
Qualified to practice law in a key jurisdiction (e.g., UK, US, EU member state, or equivalent).
7–10 years of post-qualification experience focused on IP litigation and enforcement, ideally with experience in both top-tier law firms and in-house roles.
Hands-on experience handling complex IP disputes across multiple international jurisdictions.
Demonstrated ability to design and implement brand protection programs, both online and offline.
Strong advocacy, negotiation, and legal writing skills.
Industry experience in technology, gaming, media/entertainment, or consumer products is highly advantageous.
Education
LL.B., J.D., or equivalent legal degree from a recognized institution.
An LL.M. in Intellectual Property Law or related specialization is a significant plus.
Admission to the bar in a recognized legal jurisdiction.
Title - Graphic Designer
Salary - Competetive Depending On Experience
Location - Philippines
Structure - Remote
I'm currently working closely with an iGaming platform provider looking to expand their team by hiring a Graphic Designer to work remote from the Philippines. Reporting directly into the head of Design, you will be the creative force behind their brand's visual identity.
Requirements
- Minimum 3 years of professional graphic design experience, preferably in-house or at a creative agency
-A strong and diverse portfolio showcasing expertise in digital and print design for marketing purposes
Bonus points
- Previous iGaming experience
- Experience with motion graphics and/or UX/UI tools
If interested, don't hesitate to apply using the link or reach out directly using the methods below.
Email - finley.beckett@pentasia.com
Or directly on LinkedIn
A major B2B iGaming provider are seeking a Senior Product Manager (Crash Games) to lead the vision and development of thier Crash Game product line. In this role, you will drive product strategy, oversee the roadmap, and collaborate with cross-functional teams to deliver engaging and commercially successful Arcade experiences. Acting as the internal champion for Crash Games, you’ll combine market insights, data, and creativity to deliver products that captivate players and drive revenue growth.
Main Responsibilities
Lead the end-to-end development of Arcade products across mobile, desktop, and new platforms.
Define and own the product roadmap, ensuring timely delivery of high-quality releases.
Translate product vision into requirements, user stories, and detailed specifications.
Collaborate with Designers, Developers, and QA teams to ensure alignment with strategic goals.
Use market insights and player data to inform product direction and feature prioritization.
Monitor performance metrics and iterate to improve player engagement and retention.
Partner with Marketing, Business Development, and Account Management on launches and promotions.
Conduct competitive research to identify differentiation opportunities in the Arcade space.
Innovate with new game mechanics, features, and monetization models tailored to Arcade audiences.
Oversee production cycles by setting objectives, removing blockers, and mitigating risks.
Desired Experience
6+ years as a Product Manager/Owner in gaming, mobile, or interactive entertainment.
Strong knowledge of Arcade game mechanics, player behavior, and monetization models.
Experience in game design or close collaboration with creative teams.
Proven success in launching engaging, revenue-generating products in competitive markets.
Skilled in data analysis and strategy development.
Experienced working with Agile teams, balancing business priorities with technical constraints.
Exceptional leadership, communication, and stakeholder management skills.
Fluency in English.
Customer Service Team Leader - ability to work on a rotating shift pattern
Pentasia has been appointed on an exclusive basis to support the recruitment of a new operational team based in Ceuta. The role is permanent and fully remote.
This new business operations centre will present the opportunity to join a very well respected company with exciting growth ambitions and be part of a very exciting future.
We're looking for a proactive and people-focused Team Leader to support and guide our customer service team.
In this pivotal role, you’ll collaborate closely with the Operational Management team to establish and implement efficient workflows, enhance team performance, and serve as a key connection.
Your focus will be on leading a high-performing team, solving people-related challenges, and ensuring they deliver consistently outstanding service to our customers.
Key Responsibilities
Oversee day-to-day team operations, ensuring consistent attendance and managing leave, sickness, and time-off processes
Conduct regular performance assessments, including one-to-one reviews, feedback sessions, and quality assurance checks
Ensure service-level targets are met for key processes such as identity checks, document verification, and account validations
Monitor team activity in real-time using dashboards, adjusting scheduling and workflow based on demand
Coordinate team availability, manage holiday planning, and track overtime or attendance discrepancies
Lead monthly team calls and contribute to wider business updates through quarterly leadership meetings
Collaborate with internal stakeholders to improve processes and performance metrics
Customer Service Advisor – ability to work on a rotating shift pattern
Pentasia has been appointed on an exclusive basis to support the recruitment of a new operational team based in Ceuta.
This new business operations centre will present the opportunity to join a very well respected company with exciting growth ambitions and be part of a very exciting future.
We're looking for dedicated and enthusiastic individuals to join our team as a Customer Service Advisor. The role is permanent and fully remote.
In this role, you'll play a key part in shaping the experience our players have with our platform, ensuring each interaction is handled with care and professionalism. You’ll report to the Customer Support Team Lead and serve as a key point of contact for our customers.
What You'll Be Doing
Interacting with players through phone, email, and live chat channels
Delivering a high standard of support and ensuring players feel valued
Gaining in-depth knowledge of our products and services
Monitoring the support dashboard and responding to changing priorities and workloads
Assisting with translation tasks as required
Handling ID checks, account verification, and other sensitive player information with high attention to detail
What We're Looking For
Fluency in Spanish & English and strong communication skills
Ability to multitask effectively and manage your workload independently
A proactive, self-driven mindset and strong team collaboration skills
Clear and confident communicator with a passion for helping others
Previous experience in a fast-paced, multitasking customer service environment
A strong customer-first attitude and a commitment to resolving issues at first contact
Willingness to grow through feedback and further training
Comfortable using Microsoft Office tools like Word, Excel, and PowerPoint
Location: Remote (Brazil preferred)
About the Role:
This is a key opportunity for an experienced VIP Manager to take ownership of the VIP function for a fast-moving online casino brand rooted in Brazil. The role focuses on designing a high-impact VIP program tailored to local players, building personal relationships with high-value users, and driving loyalty, retention, and revenue. The position is fully remote, ideally suited for candidates based in Brazil, and offers the chance to work in a nimble, non-corporate environment with plenty of autonomy.
Main Responsibilities:
Design and implement a VIP program specifically for the Brazilian market, including player segmentation and targeting strategies for high-value and emerging VIPs.
Develop and execute personalized promotions, experiences, and loyalty rewards to retain and engage top-tier players.
Serve as the primary contact for VIP customers via WhatsApp, Telegram, and phone, delivering a concierge-level service.
Monitor player behavior to identify churn risks and proactively re-engage inactive or at-risk VIPs.
Work closely with internal departments—marketing, payments, support, and operations—to deliver a seamless VIP experience.
Report market trends and competitor activity to leadership and help shape overall VIP strategy.
Desired experience:
Native-level Portuguese and strong English communication skills.
Proven background as a VIP Manager or Host in iGaming (online casino, sports betting, or social gaming).
Solid understanding of Brazilian player preferences, cultural nuances, and local payment systems like PIX.
Strong interpersonal and communication skills with a client-focused, sales-driven approach.
Ability to design structured programs, create promotional frameworks, and manage reward budgets.
Confident using data to evaluate player behavior and guide decision-making.
Ideal for someone who thrives in fast-paced, agile environments with flexibility and ownership of their role.
Mission
You will own the design and delivery of my clients entry strategies in American markets, ensuring they are strategically sound, financially viable, and operationally scalable. You build the go-to-market blueprint for each priority opportunity, own the business case, and lead the internal alignment across functions. You shape and structure strategic partnerships, tenders, and consortia from a Group-level perspective.
Key Responsibilities:
Define go-to-market models (e.g., JV, PMA, acquisition, B2B, license) with input from relevant teams
Build and own the financial business plan and profitability model for each opportunity
Design strategic partnerships or consortia, aligning legal, governance, and financial dimensions
Serve as the clients lead on internal governance for market entries (SteerCos, investment committees)
Support execution of M&A projects in coordination with Group Corporate Development
What Success Looks Like:
Market entries are strategically coherent, financially solid, and internally aligned
Approach to tenders and partnerships is differentiated and well-structured
Internal stakeholders are aligned, and execution is seamless across departments
Ideal Profile:
7–10 years in strategy, corporate development, or financial planning in Lottery, Gaming or Betting
Proven experience building BPs and shaping strategic frameworks in regulated industries
Skilled in high-stakes negotiation, modelling, and multi-stakeholder orchestration
Fluent in English; other languages a plus
Title - Senior Product Designer
Salary - Competetive Depending On Experience
Location - Europe
Structure - Remote
My client is a well-established content provider within the iGaming industry & they’re currently on the lookout for a Senior Product Designer. This role would be focused on all interactions players enjoy outside our games and the parts that connect to their ecosystem inside of games.
If you have previous experience in a similar role within the iGaming industry, don't hesitate to reach out now