We're a global people business - the leading recruitment consultancy in iGaming, having placed over 14,000 candidates in casino and sports betting jobs worldwide.
We’re the #01 global leader in iGaming recruitment. Our team of 80+ recruiters deliver a full suite of recruitment services and enterprise talent solutions. Since 2001 we’ve placed 14,000+ candidates in specialist iGaming jobs within the online gambling and sports betting space. As part of The Conexus Group, our global networks within iGaming are unrivalled. Recruiting or expanding? Let’s talk talent!
Hiring specialists of hard-to-reach candidates? You've come to the right place - we're the world's Leading recruitment consultancy for iGaming employers
Expanding or scaling up? Our talent services - including Recruitment process outsourcing (RPO) and project-based services - are a game-changer for growth.
Pentasia believes in building more diverse, equitable and inclusive workplaces. That starts with our own team, a group of 80+ individuals from a wide range of backgrounds and over 20 nationalities. Together, we use our influence to advocate for greater diversity, equity and inclusivity within our industries.
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Pentasia believes in building more diverse, equitable and inclusive workplaces.
Head of VIP
We are looking to collaborate with an experienced Head of VIP to own and define the VIP function end-to-end across casino, sportsbook, and Predict.
This role has full accountability for VIP portfolio performance, commercial strategy, proposition design, and long-term value creation. You will shape how VIP operates globally—from segmentation and player treatment to onboarding, engagement, partnerships, and brand visibility—ensuring a differentiated, competitive, and always-on VIP experience.
You will lead VIP growth through proactive portfolio management, data-driven decision-making, and close collaboration with CRM, product, marketing, social, and partnerships. The role also includes building and leading a high-performing VIP team, setting clear operating models, and establishing strong governance around incentives, risk, and player experience.
What you bring:
5+ years’ experience in VIP leadership or high-value customer roles within iGaming
Proven commercial ownership of VIP or high-value player portfolios
Strong strategic and analytical decision-making skills
Experience building and leading teams
Deep understanding of VIP player behaviour and competitive landscapes
Comfort operating in a fast-paced, always-on environment
This role is for someone who drives outcomes—early, decisively, and at scale. Apply now or email me directly at: chrysavgi.patera@pentasia.com
Senior VIP Manager
We’re looking for a Senior VIP Manager to own and grow a high-value VIP portfolio across casino, sportsbook, and Predict. This is a senior, always-on role with full responsibility for revenue, retention, LTV, and incentive efficiency.
You’ll operate with real autonomy—making fast, commercial decisions, anticipating player behaviour, and acting ahead of churn or risk. Working closely with marketing, CRM, product, acquisition, social, and partnerships, you’ll shape a differentiated, top-tier VIP proposition through smarter onboarding, stronger visibility, and exclusive experiences.
You’ll lead VIP strategy, manage segmentation and rewards, convert partnerships into real value, and set the standard for proactive, disciplined VIP management while guiding junior team members.
What you bring
5+ years managing high-value customer portfolios (iGaming, betting, fintech, trading, or similar)
Strong commercial and analytical mindset
Confidence making high-impact decisions in fast-moving environments
Experience working cross-functionally across marketing, CRM, product, and partnerships
Deep understanding of VIP players and competitive high-value propositions
This role is for someone who drives outcomes—early, decisively, and at scale.
Apply now or email me directly at: chrysavgi.patera@pentasia.com
My client is a leading force in the North American sports betting and online casino affiliation space, in search of a Social Media Manager. This is a rare opportunity to build and lead an organic social media function from the ground up shaping strategy, setting the vision, and owning day to day operations across multiple platforms.
If you’re passionate about sports, gaming, and creating standout social content that drives real business impact, this role offers the autonomy, visibility, and excitement you’re looking for.
The Role
As the Social Media Manager, you will be responsible for developing and executing the full social media strategy for a growing portfolio of sports betting and online casino assets. You’ll combine big picture creativity with hands on execution posting, engaging, testing new formats, and driving consistent visibility around key sporting moments.
You’ll play a central role in building loyal communities, amplifying campaigns, supporting commercial initiatives, and laying the foundation for influencer and community driven programs. The ideal candidate brings strong platform expertise, a deep understanding of regulated gambling environments, and proven experience scaling social channels.
Key Responsibilities
Social Media Ownership
Develop social strategies and platform specific plans in collaboration with Marketing and Business stakeholders.
Run daily organic social activity across multiple platforms, ensuring alignment with brand and performance goals.
Optimize posting, testing, and content approaches to drive traffic, authority, and engagement.
Community Building & Engagement
Build and nurture an active sports and gaming community across all major channels.
Drive meaningful engagement and encourage user generated content.
Track conversations, trends, and sentiment to inform content decisions and strengthen brand presence.
Cross Functional Collaboration
Partner closely with Content, SEO, Lifecycle, Paid Media, and Commercial teams to support broader business objectives.
Provide strategic direction to junior team members and freelancers, ensuring smooth execution and broad coverage.
Advise stakeholders on platform opportunities and best practices.
Strategy & Growth Initiatives
Shape and refine long term platform strategies tailored to audience needs and business targets.
Identify opportunities to drive inbound traffic from social to key sites.
Contribute to influencer and community-driven project development.
Compliance & Governance
Ensure all content aligns with legal guidelines, platform rules, and gambling compliance standards.
Promote internal processes that support safe, efficient, and sustainable social operations.
Stay informed on policy updates and adjust strategies proactively.
Leadership & Team Development
Provide ongoing performance management, including reviews and 1:1s.
Recruit and develop talent in collaboration with HR and TA teams.
Lead by example and contribute positively to team culture.
What You’ll Bring
4+ years of social media management experience, with proven success growing and owning channels.
Hands on expertise in posting, community management, analytics, and content optimization.
Experience leading or guiding junior staff or freelancers (preferred).
Strong communication, stakeholder management, and organizational skills.
Understanding of compliance in regulated industries gambling/sports betting experience highly desirable.
Knowledge of the North American betting and casino market is a strong plus.
Willingness to work flexible hours around major sporting events (evenings/weekends).
Experience with influencer or branded content partnerships (a plus).
Location Requirements
This role is hybrid in Miami, with 3 days per week onsite.
Candidates must already live in Miami or be willing to relocate.
Relocation assistance is available for the right candidate.
If you’re ready to shape the social voice of a fast growing leader in the sports betting and iGaming space, I’d love to hear from you!
So, you’re curious about Affiliate Marketing in iGaming. Maybe you’ve heard it’s a high-energy, fast-moving space where marketing meets commercial strategy. Maybe someone’s mentioned career prospects. Or maybe you’re hiring for this role and want to get under the skin of what makes a great candidate.