Based in Tallinn, Estonia or willing to relocate | *Relocation package provided*   My client is seeking a CRM / Retention Marketing Leader with 3–5 years of experience in the iGaming industry experienced with managing teams and ready to drive player engagement and sustainable revenue growth. You’ll bring deep knowledge of the iGaming ecosystem (affiliates, performance marketing, CRM and retention dynamics) and strong hands-on expertise with CRM systems and automation platforms across multi-brand environments. You’re data-driven yet creative, confident building segmentation, personalization, and multichannel communication strategies, and experienced in defining and executing CRM product roadmaps while overseeing platform development. You thrive in fast-paced, regulated, and highly competitive environments, making smart decisions that scale brand presence and performance. Apply now or email directly at: chrysavgi.patera@pentasia.com  to learn more.

Location: Helsinki, Finland Work model: Fully onsite Role Summary We are looking for a dynamic and market-driven Campaign & Market Activation Specialist with a genuine passion for sports betting and Finnish sports culture. You naturally follow both major and minor sports events and have an intuitive understanding of what resonates with Finnish players. While sports is your primary area of passion, you are fully comfortable working across all product verticals, including casino and live casino, and enjoy the variety of a broad product mix. Your strength lies in identifying the right cultural moments, understanding local humour and communication style, and turning these insights into impactful campaign ideas. This role is hands-on, fast-moving and central to our local activation in Finland. Key Responsibilities Plan, create and execute campaigns for sports betting, casino and live casino. Identify relevant sports and cultural moments that appeal to Finnish players. Monitor competitor activity and react quickly to market changes. Develop campaign ideas and collaborate with the Operations Specialist for execution. Leverage Finnish sports culture, humour and tone of voice in market activation. Build and maintain a local network to gather insights and opportunities. Align activities with CRM, Product, Central Marketing and Analytics teams. Track campaign performance and adjust based on insights and business needs.   Candidate Profile Strong passion for sports betting, experience in iGaming and Finnish sports culture. Native-level Finnish speaker with excellent cultural understanding. Comfortable working across sports, casino and live casino products. Natural networker: social, proactive, curious and well-connected (or eager to build connections). Experience in iGaming, sportsbook, CRM, marketing or trading is valuable, but attitude, curiosity and execution speed matter most. Creative thinker with strong market intuition. Confident working with digital tools, campaign systems and multi-channel activation. Able to balance planning with fast reactions to real-time events.   What We Offer A key role in shaping our presence in Finland ahead of regulation. High autonomy and impact on market activation. Collaboration with experienced teams in multiple markets.   Apply Now or email me at: chrysavgi.patera@pentasia.com if you are a native speaker in Finnish, have been working as a Campaign & Market Activation specialist in the iGaming industry and have been focusing on the Finnish market.

  Location: Helsinki, Finland Work model: Fully onsite Role Summary We are seeking a structured, detail-oriented Content & Campaign Operations Specialist who enjoys working with digital tools, systems, content workflows and campaign execution. You will manage the operational side of marketing for the Finnish market, publishing content, setting up promotions, distributing SEO articles, delivering customer communication and supporting organic social media output. This role is the operational backbone of the Finnish marketing team. It works closely with the Campaign & Market Activation Specialist to ensure that ideas, campaigns and content are executed accurately and efficiently across all channels. Key Responsibilities Set up and manage promotions in internal tools (bonus systems, CMS, campaign platforms). Publish and maintain content on websites, blogs, landing pages and customer-facing areas. Coordinate and distribute SEO articles and long-form content. Create and deliver customer communication via email, SMS and on-site messaging. Support and update organic social media channels with localised content, ensuring consistent tone and messaging. Ensure all content is correctly localised, compliant and aligned with brand guidelines. Support campaign preparation with assets, translations, testing and QA. Collaborate with central marketing, CRM and product teams on planning and execution. Track and review published materials to guarantee accuracy and performance. Provide coverage for campaign operations across product verticals when needed.   Candidate Profile Experience in the iGaming industry (casino, betting, CRM, CMS, bonus operations or similar). Strong ability to handle multiple digital tools, content platforms and operational workflows Comfortable supporting organic social media publishing and understanding how different channels work. Highly organised, detail-oriented and reliable — delivering clean and accurate output. Comfortable working across CMS, bonus setup, email/SMS creation and content tasks. Native-level Finnish speaker with excellent written communication skills. Positive, solution-oriented and collaborative. Able to manage multiple stakeholders across different markets.   What We Offer A central role in building the operational foundation of our Finnish marketing efforts. Clear ownership of execution, systems, content delivery and organic social support. Strong support from experienced HQ teams. Apply Now or email me at: chrysavgi.patera@pentasia.com if you are a native speaker in Finnish, have been working as a Content & Campaign Operations specialist in the iGaming industry and have been focusing on the Finnish market.