Pentasia helps ambitious Gaming companies become stronger. For 25 years we have built capability through specialist recruitment. Today, we combine recruitment, leadership advisory, scalable workforce solutions and market intelligence to help clients build the people, leadership, capacity and insight they need to grow.
For 25 years, Pentasia has helped Gaming companies build capability through recruitment. In doing so, we built one of the industry's richest sources of trusted relationships and market understanding. Today we use that understanding more broadly - helping clients build capability and make better decisions through four connected capabilities: Talent, Leadership, Plus and Edge.
Pentasia believes in building more diverse, equitable and inclusive workplaces. That starts with our own team, a group of 80+ individuals from a wide range of backgrounds and over 20 nationalities. Together, we use our influence to advocate for greater diversity, equity and inclusivity within our industries.
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Sales Director
Sports Betting Focus
B2B iGaming provider
Great opportunity to work for a well-established and respected brand
Career progression opportunities
This company is one of the most well- known B2B suppliers to the iGaming sector. With an established brand it is now looking to expand and recruit another Sales Director to join its highly successful and respected team.
For this role you will ideally be based in London, although the company may consider candidates in other locations in Europe. The geographical focus for the role is Europe. You will be responsible for promoting this company's full range of iGaming solutions to predominately platform providers and operators within your assigned portfolio. The main focus will be to formulate strategies for specific accounts and then implement them and monetize them. Put simply, this will involve developing existing accounts, cross-selling and up-selling. As expected you will be required to travel, to meet clients and attend industry events/trade shows.
To be considered for this role you will need solid B2B sales experience in the sports betting sector and proven track record in negotiating high value deals.
You will also need to be strategic, commercial and possess excellent relationship building and persuasive skills.
For further information please contact Karl Harenburg at Pentasia.
Technical Product Manager | Sports Betting Technology | Remote
We have partnered with a specialist sports betting technology company. Reporting to the CEO and working closely with the CTO, you’ll lead the technical delivery of the product roadmap, from first specification through to live delivery with clients. It’s a hands-on leadership role at the centre of the technical teams, and you’ll be the bridge between them and the clients.
What you’ll do
Turn roadmap priorities into clear specifications and lead delivery day to day
Guide data engineering and data science teams, holding them to scope, quality and deadlines
Prototype new features yourself using code and AI
Lead client handover, onboarding and go-live
Run a structured client feedback loop that shapes the roadmap
What we’re looking for
4+ years in product management or delivery, taking products from build to client
Sports betting experience (essential)
A track record of shipping B2B or data-driven products
Hands-on coding, ideally Python, and comfortable with SQL
Proven use of AI to build and prototype
Confident, direct and calm under pressure, credible with both engineers and clients
Desirable: trading, sports data or financial markets experience, and knowledge of football markets or bet builder products.
Job Title: Affiliate Manager / Senior Affiliate Manager
Reporting to: Head of Affiliates
Location: Malta (hybrid)
Role Purpose
The Affiliate Manager owns the growth and quality of our affiliate channels: acquiring, activating and scaling affiliate partnerships (SEO, PPC, affiliate networks, media buyers, streamers/influencers and other channels), negotiating commercial models (CPA/RevShare/Hybrid), and delivering profitable, compliant acquisition at pace.
Key Responsibilities
Affiliate Acquisition & Growth
Identify, onboard and grow high-potential affiliates across multiple markets and verticals.
Negotiate CPA, Revenue Share and Hybrid deals, ensuring sustainable performance and profitability.
Develop partner activation and re-engagement strategies to maximise growth.
Affiliate Operations & Management
Manage affiliate platforms (e.g. NetRefer), including tracking, postbacks, promo codes, creatives, landing pages and commission structures.
Provide day-to-day support to affiliates, resolving tracking, reporting, payment and conversion issues.
Coordinate monthly reconciliations and payments with Finance, including fraud checks and commission adjustments.
Performance & Analytics
Monitor key KPIs, including registrations, FTDs, NGR, acquisition costs, retention and LTV.
Prepare performance reports, analyse traffic quality and partner profitability, and identify optimisation opportunities.
Run A/B tests on incentives, creatives and landing pages to improve conversion and partner performance.
Commercial & Relationship Management
Build strong affiliate relationships, negotiate commercial agreements and manage promotional campaigns.
Collaborate with Acquisition, CRM, Product, Compliance, Finance and other teams to align campaigns and share market insights.
Represent the company at key industry events, including SBC, SiGMA and iGB Affiliate.
Compliance & Risk Management
Ensure affiliate activities comply with brand guidelines, responsible gambling requirements and market-specific regulations.
Monitor affiliate placements, manage compliance issues and collaborate with Risk teams to prevent fraud, bonus abuse and multi-accounting.
Requirements
Education: A degree in business, marketing or a related field is a plus.
Work Experience: Minimum 2 years of experience (4+ years for the Senior level) in affiliate marketing, digital marketing, partnerships or online acquisition roles.
Skills:
Strong relationship management and negotiation skills with the ability to build and scale affiliate partnerships.
Analytical mindset with a strong grasp of affiliate KPIs (FTDs, NGR, CPA, conversion, LTV), able to turn data into optimisations.
Ability to manage multiple partners, campaigns and markets simultaneously.
Hands-on experience with NetRefer or similar affiliate platforms, including tracking, attribution and reporting.
iGaming experience (casino and sportsbook) is a strong advantage, and required for the Senior level.
Senior level: an established network of affiliate contacts.
Experience in restricted or fast-changing markets, including domain changes and keeping tracking working.
Strong organisational, communication and stakeholder management skills.
Ability to work cross-functionally with marketing, product, compliance and finance teams.
Additional languages (French, German, Turkish or Portuguese) are a strong advantage.
Does this sound like you and your next role? If yes, apply now!
The Canadian province of Alberta has followed Ontario's lead to become the second jurisdiction in the nation to roll out regulated online gambling, opening its doors to both sports betting and online casino operators.
People often think of mature markets as stable and secure, but in iGaming adopting this stereotypical viewpoint will quickly leave you exposed to the sometimes brutal twists and turns of the developed sectors of Western European online gambling.
Gambling operators face a seriously difficult balancing act when it comes to ensuring that their customers can seamlessly sign up and begin playing, while also meeting the detailed and varied demands of anti-money laundering (AML) compliance.