US Focused - Social Content Writer .

Open depending on seniority
On-site job
Marketing industry
United Kingdom
Job ref45124
Post DateSeptember 28, 2026

US Social Media Content Writer

About the Role

Our client is a fast-growing media and technology business looking for someone who lives and breathes US sports and betting culture. You'll create standout sports and sports betting content for a following of millions across the United States.

The ideal candidate knows the NFL or NBA inside out, understands the betting landscape, has a proven marketing background and is a confident, everyday social media user. You'll run your own social betting brand, working alongside a well-known voice in the US betting space, and always look for fresh ways to lead the market on audience engagement and value.

Key Responsibilities

  • Grow a loyal community: Create high-quality content that resonates with your audience, and engage with followers every day.
  • Promote sportsbook offers: Choose relevant bookmaker promotions and present them through creative, effective campaigns.
  • Plan strategically: Read the mood of your account daily and shape your content and betting plans around it.
  • Get the most from each platform: Use every available feature to work with the algorithms, boost brand visibility and present content at its best.
  • Share ideas: Join relaxed weekly catch-ups with fellow brand leads and management to compare results and brainstorm.

About You

  • Genuine passion for sports and sports betting
  • Strong knowledge of the NFL or NBA
  • Experience using Canva
  • Solid social media marketing experience, particularly on TikTok, Instagram and Snapchat
  • Regular social media user with a good grasp of how the platforms and their features work
  • Excellent copywriting skills
  • Driven to be the best in the industry
  • Strong interpersonal skills
  • Flexibility to work US hours

What's on Offer

  • The chance to engage with and advise millions of sports fans
  • A young, talented and collaborative team
  • Market-leading pay: a base salary plus uncapped bonus
  • Outstanding benefits, including private health cover and fitness incentives
Amelia Snuggs

Amelia Snuggs

Senior Recruitment Consultant

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US Focused - Social Content Writer

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Open depending on seniority

US Social Media Content Writer About the Role Our client is a fast-growing media and technology business looking for someone who lives and breathes US sports and betting culture. You'll create standout sports and sports betting content for a following of millions across the United States. The ideal candidate knows the NFL or NBA inside out, understands the betting landscape, has a proven marketing background and is a confident, everyday social media user. You'll run your own social betting brand, working alongside a well-known voice in the US betting space, and always look for fresh ways to lead the market on audience engagement and value. Key Responsibilities Grow a loyal community: Create high-quality content that resonates with your audience, and engage with followers every day. Promote sportsbook offers: Choose relevant bookmaker promotions and present them through creative, effective campaigns. Plan strategically: Read the mood of your account daily and shape your content and betting plans around it. Get the most from each platform: Use every available feature to work with the algorithms, boost brand visibility and present content at its best. Share ideas: Join relaxed weekly catch-ups with fellow brand leads and management to compare results and brainstorm. About You Genuine passion for sports and sports betting Strong knowledge of the NFL or NBA Experience using Canva Solid social media marketing experience, particularly on TikTok, Instagram and Snapchat Regular social media user with a good grasp of how the platforms and their features work Excellent copywriting skills Driven to be the best in the industry Strong interpersonal skills Flexibility to work US hours What's on Offer The chance to engage with and advise millions of sports fans A young, talented and collaborative team Market-leading pay: a base salary plus uncapped bonus Outstanding benefits, including private health cover and fitness incentives
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