Influencer Marketing Coordinator (German Speaking).

Between €30,000 - €35,000 (Depending On Experience)
Hybrid job
Marketing industry
Europe
Job ref38970
Post DateJune 11, 2026

Department: Social Media
Reports to: Head of Social
Type: Full-time
Location: Malta



About the Role

We are seeking a highly motivated Influencer Marketing Coordinator (German Speaking) to join our growing marketing team. The ideal candidate has a strong understanding of the DACH market (Germany, Austria, Switzerland), with knowledge of the Swiss market considered a plus. This role requires a passion for digital entertainment, streaming, and social media, along with proven experience in building and managing influencer partnerships that drive user acquisition and brand growth.
 



Key Responsibilities

Strategy & Execution

  • Develop and implement influencer marketing strategies focused on lead generation and customer acquisition.
  • Collaborate with marketing and content teams to align influencer campaigns with broader initiatives.

Influencer Management

  • Identify, evaluate, and build relationships with influencers, streamers, and brand ambassadors across the DACH region.
  • Assess the quality and authenticity of influencer channels before onboarding.
  • Manage campaigns end-to-end, including briefing, execution, and post-campaign evaluation.
  • Negotiate contracts and oversee influencer budgets.

Campaign Monitoring & Optimisation

  • Track campaign performance daily and ensure all influencer activity goes live as scheduled.
  • Monitor and analyse German-language engagement (e.g., chats, comments), suggesting improvements to increase interaction and manage negative feedback.
  • Measure campaign performance against KPIs and optimise for improved ROI.
  • Compile reports, analyse results, and provide actionable insights for future campaigns.

Relationship & Community Management

  • Act as the main point of contact between influencers and internal teams.
  • Maintain strong relationships with influencers through regular communication and feedback.
  • Ensure alignment on campaign timelines, deliverables, and expectations.

Market & Trend Analysis

  • Stay up to date with trends in social media, influencer marketing, and streaming within the DACH region.
  • Identify new opportunities, platforms, and strategies to enhance influencer marketing efforts.

 



Key Performance Indicators (KPIs)

  • Customer acquisition metrics (e.g., new users)
  • Customer value and retention metrics
  • Influencer budget management and return on investment (ROI)

 



Requirements

  • Fluent or professional proficiency in German (C1 or above) – required
  • Strong proficiency in English – required
  • Solid understanding of the DACH digital landscape; Swiss market knowledge is advantageous
  • Proven experience in influencer marketing, ideally within digital entertainment, gaming, or related industries
  • Passion for streaming, social media, and content creation
  • Strong communication, negotiation, and relationship-building skills
  • Analytical mindset with the ability to interpret performance data
  • Excellent organisational skills and ability to manage multiple campaigns

 



Nice to Have

  • Experience working with streamers or live content creators.
  • Background in online gaming or iGaming.
  • Familiarity with influencer marketing tools and performance-tracking platforms.
 

For a confidential conversation please apply and get in touch - bryan.enriquez@pentasia.com
Bryan Enriquez

Bryan Enriquez

Recruitment Consultant

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