Marketing.

Title: Senior Affiliate Manager - Finland Location: Sliema, Malta (Hybrid: 2 Days WFH) Salary: Between €50,000 - €75,000 (Depending on Experience) Pentasia are supporting a dynamic iGaming organisation in their search for a Senior Affiliate Manager - Finland to join their Malta office. A successful candidate will drive growth in the Finnish market by independently acquiring and managing affiliate partnerships, optimising performance, and increasing revenue across both new and existing affiliates.   Key Responsibilities Acquire and build strong relationships with new affiliates while managing an existing portfolio with a focus on performance optimisation Continuously develop existing affiliate deals through innovation and new commercial structures Work closely with underperforming affiliates to maximise revenue and profitability, improve payback timelines, and scale acquisition through key partner relationships Ensure KPIs, traffic, and revenue targets are met or exceeded Build and maintain strong relationships with key affiliates to maximise long-term partnerships Manage multiple affiliate accounts while analysing data to drive continuous performance improvement Manage affiliate platform CRM, commission structures, and budget allocation   Experience / Requirements Proven experience in affiliate marketing, with a strong focus on new customer growth in a specific regional market Demonstrated success managing and executing multi-channel affiliate campaigns Strong analytical mindset with the ability to interpret data and make informed decisions Excellent communication and relationship-building skills Experience with Income Access, GA4, Ahrefs, Microsoft Business Suite, and Jira is a plus   Preferred skills Experience with HTML and CSS for landing pages and promotional materials Experienced user of Microsoft Excel and BI tools to independently find, extract, and analyse data Strong understanding of pre-regulated or evolving market dynamics Minimum 3 years’ experience in affiliate marketing with a successful track record in managing and optimising affiliate portfolios   What they offer Flexibility: Hybrid working model to support work-life balance Inspiring Workspace: Modern office environment with collaborative working spaces Well-being Focus: Access to employee well-being programmes Rewards: Employee referral bonus scheme Fitness: Discounted gym membership Health & Wellness: Private health insurance, dental cover, and wellness support Vibrant Culture: Regular team and company events   For a confidential conversation please apply and get in touch - bryan.enriquez@pentasia.com

About the Role This role reports directly to the HQ Marketing Director and works closely with our Regional AM and global functions. It is designed for a hands-on senior marketer who wants ownership of a region without management overhead. You will personally drive paid media buying, influencer development, and campaign execution across the Latin American region. We are looking for someone who has done this work at scale before and is energized by execution. Key Responsibilities Personally manage promotional partnerships and content output across all regional channels (Paid Ads, Streamers, Telegram, Affiliates, etc.). Plan and execute regional marketing campaigns, supporting AM and operator co-marketing activities. Help maintain, expand, and deepen partnerships with existing major streamers in the Brazilian market. Build local influencer and streamer networks from scratch across Spanish-speaking markets (Mexico, Peru, Chile, Colombia, Argentina, etc.). Coordinate with local affiliate networks on marketing collaboration, planning affiliate-side promotional assets and campaigns. Deliver weekly work progress reports. Deliver monthly quantifiable performance reports (including market intelligence, competitor analysis, and emerging channel opportunities). Requirements 5+ years of iGaming marketing experience, with a focus on Spanish-speaking Latam markets. Native-level Spanish, fluent Portuguese and English for business communication. Proven regional marketing experience with major Operators or Providers (operator-side preferred). Hands-on experience building local influencer networks or executing GTM in new markets. Willing to travel internationally as business needs require. Required to complete a 2-4 week onboarding training at Taiwan HQ upon joining.

The Company My client is a fast-growing online gaming business redefining how players engage with casino entertainment. Combining a world-class game portfolio, data-driven decision making, and innovative player experiences, the company is building a differentiated platform for the North American market. Following a recent rebrand and entry into a new phase of growth, my client is expanding its leadership team and investing in product, technology, and operational capabilities to support scalable, sustainable growth. This is a high-impact opportunity to join at a pivotal stage and help shape the future direction of the business. The Role The Head of Acquisition will lead all new player growth initiatives across the business. Reporting directly to the General Manager, you will be responsible for defining and executing acquisition strategy, managing media investment, scaling affiliate and partnership channels, and driving performance across multiple acquisition streams. This role requires a commercially driven leader with deep performance marketing expertise and a strong track record in building scalable acquisition engines that balance growth, efficiency, and player quality. Key Responsibilities Acquisition Strategy & Performance Own acquisition strategy, budget allocation, and growth targets across all channels Scale player acquisition while maintaining efficiency, profitability, and player quality Develop testing frameworks and long-term growth plans aligned with business objectives Continuously identify opportunities to improve performance and ROI Affiliate & Partnership Growth Build and manage strategic relationships with affiliates, publishers, and partners Expand affiliate contribution while maintaining strong commercial outcomes Evaluate and negotiate partnerships to support sustainable growth Monitor partner performance, traffic quality, and long-term player value Channel Expansion & SEO Diversify acquisition across paid media, partnerships, SEO, and emerging channels Develop scalable programs that reduce reliance on single-channel performance Collaborate with Product, Analytics, and Creative teams to improve conversion Establish SEO as a meaningful contributor to long-term growth Measurement & Optimisation Partner with Analytics to evaluate acquisition quality, ROAS, retention, and LTV Improve forecasting, attribution, and decision-making frameworks Optimise spend allocation using data-led insights Ensure focus remains on long-term value over short-term volume Leadership Build and lead a high-performing acquisition function Manage agencies, external partners, and internal team growth Establish scalable processes, reporting structures, and operating rhythms Act as a key strategic partner to the General Manager and wider leadership team Success in the First 12 Months Scale acquisition while maintaining efficiency and player quality Grow affiliate contribution and strategic partnerships Successfully diversify acquisition across multiple sustainable channels Enhance forecasting, measurement, and performance visibility Build a repeatable and scalable acquisition engine Establish yourself as a trusted member of the leadership team Requirements Essential 7+ years’ experience in acquisition, performance marketing, or growth leadership Proven track record managing significant budgets and hitting performance targets Strong knowledge of affiliate marketing and partnership-driven acquisition Demonstrated success scaling customer acquisition programmes Strong analytical mindset and commercial decision-making ability Experience managing agencies, vendors, and external partners Excellent communication and leadership skills Desirable Experience within iGaming (Online Casino, Sweepstakes, Sports Betting, Social Casino) Experience scaling affiliate programmes and diversified acquisition portfolios Exposure to paid social, programmatic, SEO, and emerging channels Background in high-growth or venture-backed environments Familiarity with attribution, analytics, and marketing measurement tools The Candidate You are a commercially driven growth leader with a builder’s mindset. You thrive in fast-paced environments where accountability, experimentation, and innovation are key. You bring a strong ability to solve complex growth challenges, build strategic partnerships, and translate data into actionable insights. Most importantly, you focus on acquiring high-quality players that deliver long-term value, not just volume.