Marketing.

I am looking for a digital marketing director for a leading I-gaming games provider. The role is to help generate both operator demand but also crucially player demand for their large portfolio of games. The Digital Marketing Director will build and lead the digital demand-generation capability, using paid media, affiliate marketing, content, data and experimentation to increase player demand for titles and create measurable commercial value for operator partners. The role is responsible for evolving from primarily supporting distribution of its content to actively creating consumer demand for its games and franchises. Working closely with Commercial, Product Marketing, Promotions, Content, Data and operator partners, the Digital Marketing Director will develop scalable B2B2C marketing campaigns that increase game discovery, player engagement, acquisition and GGR. A key priority will be establishing the capability to acquire players for operator partners through paid media and affiliate models, while simultaneously promoting the titles and building stronger game franchises.. Ideally you will come from an operator background with I-Gaming. If this sounds like an interesting role then please get in touch for more detail.

Our client is looking for a  Head of Performance Marketing who  owns all paid and programmatic acquisition channels, closing gaps in current coverage across paid social, programmatic, and clipping/creator-led campaigns for  non regulated casino brands.. This is a strategic and hands-on  role with a clear mandate to: scale spend efficiently, build a rigorous measurement and optimisation framework, and grow a small in-house team over time. The role reports directly to CCO and carries end-to-end accountability for acquisition spend efficiency and channel performance, with a strategic mandate to optimize conversion and funnel performance and grow traffic. You will take full ownership of programmatic, Paid social and creator-led clipping campaigns across all channels. Experience of the Turkish market prefered. If you are able to relocate to Cyprus and have strong casino acquisition experience then please get in touch for more details. 

Our client is looking for  a Programmatic and Marketing Tech Manager. The Programmatic and Marketing Tech Manager is responsible for the set-up, management, optimization and analyzing performance campaigns in specific regions. Campaign Optimization & Innovation: Lead the ongoing optimization of media campaigns, utilizing data-driven insights to refine strategies and identify new growth opportunities. Actively test and innovate to ensure sustained campaign performance across digital channels. Cross-Functional Collaboration: Collaborate closely with internal teams (Affiliates, Design and Content) to ensure the integration of marketing efforts. Leverage cross-departmental insights to achieve optimal campaign performance. Data-Driven Performance Analysis: Oversee the setup, tracking, and detailed performance analysis of all campaigns using Adservers and other tools. Continuously monitor KPIs, analyzing results against set targets, and providing actionable recommendations to senior management. The role is based on site in \Malta so if this sounds like you then please get in touch.