Based in Tallinn, Estonia or willing to relocate | *Relocation package provided*   My client is seeking a CRM / Retention Marketing Leader with 3–5 years of experience in the iGaming industry experienced with managing teams and ready to drive player engagement and sustainable revenue growth. You’ll bring deep knowledge of the iGaming ecosystem (affiliates, performance marketing, CRM and retention dynamics) and strong hands-on expertise with CRM systems and automation platforms across multi-brand environments. You’re data-driven yet creative, confident building segmentation, personalization, and multichannel communication strategies, and experienced in defining and executing CRM product roadmaps while overseeing platform development. You thrive in fast-paced, regulated, and highly competitive environments, making smart decisions that scale brand presence and performance. Apply now or email directly at: chrysavgi.patera@pentasia.com  to learn more.

About the Position: We are seeking an Affiliate & Promotions Executive who will manage affiliate and CPA marketing initiatives, identify new partners and accounts, create and track promotions, and optimize performance across multiple channels. The ideal candidate is data-driven, fluent in Turkish and English, and experienced in managing campaigns across Google and social media platforms. The role is with a start-up business based in London but this is a remote role. You will be an affiliate specialist with a really commercial focus and an understanding of how to maximise the effectiveness of an affiliate partnership.  Responsibilities: Research and identify new affiliate partners via Google, CPA agencies, and Telegram channels Contact and establish collaborations with affiliates and CPA networks Find, integrate, and manage new accounts for affiliate programs Create promotions for affiliate pages and track, measure, and evaluate their results Manage and optimize campaigns on social media platforms including Twitter, Instagram, and Facebook Conduct competitor analysis and identify new opportunities for affiliate and social promotions Regularly report on traffic, conversions, and campaign performance Requirements: Experience in affiliate marketing for the Turkish market Existing affiliate database is a significant advantage Experience working with CPA agencies, Telegram channels, and social media campaigns Knowledge of Google search, user behavior, and the affiliate ecosystem Analytical thinking and performance-oriented mindset Strong communication, negotiation, and relationship management skills Fluent in Turkish and English Ability to report consistently, evaluate results, and optimize campaigns efficiently Please get in touch for more details

Location: Helsinki, Finland Work model: Fully onsite Role Summary We are looking for a dynamic and market-driven Campaign & Market Activation Specialist with a genuine passion for sports betting and Finnish sports culture. You naturally follow both major and minor sports events and have an intuitive understanding of what resonates with Finnish players. While sports is your primary area of passion, you are fully comfortable working across all product verticals, including casino and live casino, and enjoy the variety of a broad product mix. Your strength lies in identifying the right cultural moments, understanding local humour and communication style, and turning these insights into impactful campaign ideas. This role is hands-on, fast-moving and central to our local activation in Finland. Key Responsibilities Plan, create and execute campaigns for sports betting, casino and live casino. Identify relevant sports and cultural moments that appeal to Finnish players. Monitor competitor activity and react quickly to market changes. Develop campaign ideas and collaborate with the Operations Specialist for execution. Leverage Finnish sports culture, humour and tone of voice in market activation. Build and maintain a local network to gather insights and opportunities. Align activities with CRM, Product, Central Marketing and Analytics teams. Track campaign performance and adjust based on insights and business needs.   Candidate Profile Strong passion for sports betting, experience in iGaming and Finnish sports culture. Native-level Finnish speaker with excellent cultural understanding. Comfortable working across sports, casino and live casino products. Natural networker: social, proactive, curious and well-connected (or eager to build connections). Experience in iGaming, sportsbook, CRM, marketing or trading is valuable, but attitude, curiosity and execution speed matter most. Creative thinker with strong market intuition. Confident working with digital tools, campaign systems and multi-channel activation. Able to balance planning with fast reactions to real-time events.   What We Offer A key role in shaping our presence in Finland ahead of regulation. High autonomy and impact on market activation. Collaboration with experienced teams in multiple markets.   Apply Now or email me at: chrysavgi.patera@pentasia.com if you are a native speaker in Finnish, have been working as a Campaign & Market Activation specialist in the iGaming industry and have been focusing on the Finnish market.