Pentasia is partnering with an exciting high-growth online sweepstakes business that has recently completed a major rebrand and is entering its next phase of expansion. As the business continues to scale, they are seeking a Director, Product & Commercial Analytics to become a key member of the leadership team. Reporting directly to the General Manager, this role will sit at the centre of commercial decision-making, helping shape product strategy, player growth, retention, payments performance, profitability, and overall business success. This is far more than a reporting function. The successful candidate will use data to influence strategic decisions, challenge assumptions, identify growth opportunities, and provide leadership with the insights needed to scale a profitable and sustainable gaming business. Key Responsibilities Commercial & Player Analytics Own and optimise key business metrics including LTV, ROAS, retention, profitability, player value and cohort performance. Evaluate acquisition quality, CRM effectiveness, VIP performance and player lifecycle activity. Develop frameworks that support investment and resource allocation decisions. Product & Gaming Analytics Partner with Product and Operations teams to assess game performance, promotional effectiveness, loyalty initiatives and personalisation strategies. Analyse engagement, conversion, retention and monetisation metrics. Support commercial decision-making through supplier and content performance analysis. Payments, Risk & Sweepstakes Economics Analyse payments performance, fraud trends, chargebacks, KYC outcomes and redemption behaviour. Evaluate sweepstakes economics and identify indicators of operational or compliance risk. Help ensure growth remains healthy, scalable and sustainable. Forecasting & Strategic Decision Support Build forecasting models across acquisition, retention, revenue and profitability. Support budgeting, planning and scenario analysis. Develop executive reporting frameworks and KPI governance processes. Deliver strategic recommendations that directly impact business performance. What We're Looking For Required 5+ years of experience within analytics, strategy, product analytics, gaming analytics or a related field. Strong SQL and business intelligence expertise. Proven ability to translate complex data into commercial decisions. Experience partnering with senior stakeholders and cross-functional teams. Excellent communication, analytical and problem-solving skills. Preferred Experience within Sweepstakes, Social Casino or iGaming. Knowledge of player value modelling, CRM analytics, payments, fraud or retention. Experience with forecasting, experimentation and statistical analysis. Familiarity with tools such as Snowflake, Databricks, Power BI, Tableau or Python. Why Join? This is a rare opportunity to join a rapidly scaling gaming business at a pivotal stage of growth. You will work directly with executive leadership, influence strategic direction, and build the analytical foundations that drive long-term commercial success.

We are partnering with a high-growth digital gaming business to appoint a Chief Executive Officer to lead and scale a newly established sweepstakes operation. This is a rare opportunity to take full ownership of a fast-moving, venture-backed business unit, with responsibility for strategy, execution, and commercial performance. The role combines entrepreneurial leadership with operational rigour, balancing rapid growth with long-term profitability in an evolving regulatory environment. The Role Own the full P&L, delivering against revenue, margin, and growth objectives Define and execute the overall business strategy, including product roadmap, go-to-market approach, and market positioning Build, lead, and develop a high-performing leadership team across product, marketing, engineering, and operations Drive player acquisition, engagement, retention, and monetisation strategies, optimising key metrics such as LTV, MAU, and GMV Establish scalable operational processes and infrastructure to support growth Ensure full compliance with sweepstakes regulations across all operating markets Develop and manage strategic partnerships with platforms, affiliates, game suppliers, and third-party vendors Provide clear reporting and insight on business performance, risks, and opportunities to senior stakeholders Balance short-term revenue delivery with long-term value creation and sustainable growth Candidate Profile Strategic leadership with the ability to translate vision into execution Strong commercial and financial acumen, including P&L ownership and unit economics Deep understanding of player behaviour, engagement loops, and monetisation strategies Experience building scalable, data-driven operations Solid understanding of regulatory frameworks within sweepstakes or adjacent gaming models Proven ability to build and lead high-performing, cross-functional teams Experience Required 5–10+ years of hands on leadership experience within iGaming, social casino, mobile games or sweepstakes. Track record of building and scaling consumer-facing digital products or business units Strong background in player acquisition, retention, and monetisation strategies Experience with social casino, mobile gaming, or real-money adjacent models Familiarity with virtual economies, in-game currencies, and live operations Experience managing platform relationships (e.g. app stores), vendors, and partners Comfortable operating in high-growth, ambiguous, and entrepreneurial environments Why this role? Lead a high-growth business at CEO level with full ownership and autonomy Work within one of the most dynamic and fast-evolving areas of digital gaming Significant upside through performance incentives and equity participation Opportunity to build a business from the ground up with strong backing