Senior Programmatic Media Buyer (iGaming Experience) .

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Senior Programmatic Media Buyer (iGaming Experience)

Posted 43 days ago
AttractiveJob Reference: 35919
Who will you work for?
Innovative company in the digital advertising and iGaming sector.
They are seeking an experienced Senior Programmatic Media Buyer with a strong background in using the DSP MediaMath and extensive knowledge in the iGaming industry.
The ideal candidate will be responsible for planning, executing, and managing programmatic media buying strategies to maximize the effectiveness of our clients' advertising campaigns.
 
Key Responsibilities:
- Develop and implement programmatic buying strategies across various platforms, with a focus on using MediaMath.
- Analyze and optimize campaigns to ensure KPIs and ROI goals are met.
- Stay updated with iGaming market trends and apply insights to programmatic strategies.
- Collaborate with internal teams (e.g., marketing, sales, analytics) to align campaign strategies and goals.
- Manage budgets and track spending to ensure efficiency and effectiveness.
- Build and maintain strong relationships with media vendors and partners.
- Provide insights and recommendations to improve campaign performance and strategies.
- Lead, mentor, and develop junior team members.
 
What our client is looking for: 
- Bachelor’s degree in Marketing, Advertising, or related field.
- Minimum of 5 years of experience in programmatic media buying, with proven expertise in using MediaMath.
- Strong background in the iGaming industry is essential.
- Excellent analytical and problem-solving skills.
- Strong communication and presentation abilities.
- Ability to work in a fast-paced, dynamic environment.
- Proficient in data analysis tools and Excel.
- Experience managing and leading a team.