Digital and Affiliate Manager.

Our Client is a live draw operator based in the UK. They are looking for a Digital and Affiliate manager to run there Live Draw website attract players and affiliate partners to grow the profitability and brand

Job Purpose: 

The key focus of this role is to commercialise the website.

Revenue Generation: 

• Ensure the website inventory is understood and drives optimal revenue
• Ensure that they partner with appropriate 3^rd parties to exploit any advertising revenue opportunities for commercial advantage
• Identify any further commercial opportunities i.e. sponsorship, partner promotions and create compelling opportunities and implement on the website, apps, social platforms

Development of Digital Channels: 

• Ensure the website and apps are fit for purpose and meet the needs of the different territories where the products are heavily sold and embedded
• Ensure that the customer journey and customer experience is clear, optimal and competitive
• Ownership of website and app new features, testing and promoting to live in conjunction with the 3^rd party provider

Reporting/ Analytics: 

• Provide a reporting pack on relevant performance of website and apps and affiliate and other revenues (financial, analytics, supplier performance)
• Provide a reporting pack on social media KPI’s and content performance. 

Content Management Strategy: 

• Support Marketing Customer Activation Manager to implement a content strategy for the website and apps and social media platforms.

 The Digital & Affiliate Manager is responsible for the following: 

• All partner deals, terms and conditions, onboarding
• Reporting and analysis of commercial revenues month by month
• The roadmap for the website– and how we will develop the website and apps to optimise the customer experience and to onboard new products and features
• Monthly analytics reporting of the website and apps and social media platforms. 

Skills and Experience: 

The successful candidate must: 

• Already have existing affiliate experience and relationships in this industry
• Be able to demonstrate effective relationship building with new revenue-generating partners to creatively optimise commercial opportunities
• Possess excellent communication skills to forge effective relationships with 3rd party suppliers, commercial partners and internal departments.

If you are looking for a role where you can drive the growth of a successful live draw website and really look at how to grow then please get in touch.