Gareth Mulley.

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Gareth Mulley

Gareth Mulley.

Head of Practice - Marketing

​I have 16 years of experience in recruitment, specialising in Marketing roles at all levels from CMO to Marketing executive. I run the UK marketing team across Pentasia and Head-count which allows me to find the best roles for my candidates and the best talent for my clients.

The marketing function has changed so much in the last 16 years and it has been exciting to keep abreast of all the new marketing channels, technologies and tools marketeers now have at their disposal. I love talking to passionate marketeers in any field so please get in touch.

Latest Gareth Mulley Jobs.

Performance Marketing Team Lead

Posted 14 days ago
  • London
  • £60,000 to £65,000 pa

An award winning, cutting edge and innovative online casino and bingo brand, is looking to hire a Performance Team Lead to build a newly formed internal performance marketing team. This team will act as an internal agency to stakeholders around the world to define and deliver against the performance marketing plans. They have a multi-million-pound budget focused on the UK, Spain, Mexico, Sweden, Canada, and LATAM with plans to enter many new markets. If you have a proven track record in leading performance marketing at a high level and can work closely with internal teams as well as directly with platforms to ensure best-in-class search and paid social campaigns in extremely crowded markets you are a good fit. As well as being an expert in performance marketing, they are looking for someone with strong leadership qualities who can build and develop a team and is comfortable managing and motivating a team for success.   Key responsibilities: Lead the development and delivery of the annual PPC/ASA/UAC and Paid Social marketing strategies for the in-housed markets Lead the budgeting, forecasting and reforecasting processes for the in-housed activity by presenting media plans to the relevant digital managers, Head of Digital, the CMO, the CEO and the relevant Country Managers for approval Liaise with the in-house ‘delivery’ team on the successful implementation of the approved media plans and reporting back on monthly basis by reviewing the forecasted vs. actuals performance Deliver and execute monthly, quarterly and annual marketing plans for PPC/ASA/UAC and Paid Social campaigns together with the in-house ‘delivery’ team across the in-housed markets   Skills/experience required Experience in the gaming industry is beneficial  Experience across all performance marketing platforms Experience in forecasting Experience in building and maintaining a performance marketing team Expert understanding of digital tracking, measurement, and reporting tools. If this sounds like you then please get in touch for more details.

Head of Marketing

Posted 92 days ago
  • €60,000 to €80,000 pa

Our client an innovative I-Gaming casino games supplier is looking for a Head of Marketing  to run key events and support the sales team, develop and implement the digital marketing strategy, develop the PR and branding strategy and run the marketing division.  Lead the Marketing function , including all aspects of brand and marketing activity Own and develop the brand and marketing strategy, building consensus within the senior team Create, and report against, an agreed marketing budget Develop innovative solutions  to out-perform competitors marketing spend and activity Build effective marketing assets including sales materials, in collaboration with wider Commercial team Leadership of the current Marketing team, plus expanding the function with recruitment of new hires Lead the design, implementation and activation of participation at industry events and conferences Create and nurture appropriate relationships, generating advocacy for the clients products and services   The idea candidate will not only be able to operate as a senior leader, but also work on the day-to-day operations of a marketing function for a busy B2B company.Required Qualifications & Skills  Experience within a senior brand or marketing position, or similar function Experience of leading, managing and creating high-performing teams Significant experience in building brand strategies from the ground up Experience of planning and activating marketing strategies Previous involvement in event planning and activation Experience with PR and other media, particularly global tech and gambling outlets A passion for all things marketing and Casino The role would suit someone who has had experience within the betting and gaming industry, either B2C or B2B.If this is you then please get in touch