Country Director Denmark - (Remote or Hybrid).
My client is seeking a highly skilled and experienced Country Director (Denmark) to take charge of the establishment of this market. The ideal candidate will possess a proven track record in both operational and marketing aspects, with a strong focus on providing excellent support to their team.
Role Overview:
As the Country Director, you will be responsible for developing and implementing effective strategies to surpass company objectives and targets at the market level. This includes developing the market strategy, product, customer acquisition, and retention, while also managing P&L, building relationships, seeking marketing and partner opportunities, and providing feedback to product and marketing teams based on your market knowledge. The role may require partial relocation and frequent travel.
Please note: Direct knowledge and substantial working experience within the Danish market are essential for this position. While your expertise in Denmark is critical, candidates can be based in Malta, the UK, or another established European iGaming hub.Responsibilities:
- Develop and implement the company's strategic plan within the region, in line with the overall company objectives
- Develop and maintain relationships with key stakeholders, including local authorities and regulatory bodies
- Ensure compliance with all relevant regulatory requirements within the region
- Develop and manage budgets and financial targets for the region, ensuring that revenue and profit targets are met or exceeded
- Analyze market trends and competitor activity to identify new opportunities and threats
- Develop and implement marketing strategies to increase brand awareness and drive customer acquisition within the region
- Work closely with other departments such as Finance, Legal, Marketing, and Product to ensure a cohesive and coordinated approach to business operations
- Build strong relationships with third-party digital brands to increase brand partnership opportunities
- Interpret business and marketing data to assess the effectiveness of campaigns and report back to the business with results and learnings
- Demonstrated ability to optimize site and product presentation and promotion to achieve maximum player volume through targeted localization strategies informed by extensive market research and analysis
- Ensure that all communication with players is in line with the local requirements
- Set specific, measurable, attainable, relevant, and time-bound objectives to achieve a positive return on investment (ROI) for group campaigns in alignment with business goals. Define key performance indicators (KPIs) to track progress towards achieving the objectives
- Manage and lead a team of local managers, providing leadership and guidance in achieving operational goals
- Report regularly to senior management on the performance of the region, highlighting any issues or opportunities
Our Expectations:
- Bachelor's degree in Business Administration, Marketing, or a related field
- Proven experience in managing regional operations within the online gambling industry with provable success in comparable roles
- Understanding of local regulations and compliance requirements within the online gambling industry
- Excellent communication and interpersonal skills, with the ability to build relationships with key stakeholders
- Demonstrating a proven track record in strategic planning and project management, with a focus on defining goals, conducting market research, identifying target audiences, and implementing successful marketing strategies
- Strong leadership skills and ability to manage a team, setting individual objectives through a structured personal development plan
- Strong analytical skills, with the ability to analyze market trends, competitor activity, and P&L statements
- Experience in both digital and offline marketing, with a proven track record in acquiring customers and growing businesses through the delivery of profitable acquisition marketing campaigns with ambitious CPA and ROI targets
- Proven track record of effectively managing multiple projects concurrently, leveraging strong project management skills to ensure timely delivery and successful outcomes
- Native in Danish, Proficiency in English and any other Nordic language knowledge is a strong plus
- High level of flexibility and adaptability to maneuver in a very dynamic environment
If you are looking to elevate your career further, you are based in Denmark, have experience in the gambling industry, specialised in the Danish market and you are native in Danish then look no further and Apply Now!
Chrysavgi Patera
Recruitment Consultant
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