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Location: Milton Keynes, England
Model: Hybrid - 2 days remote
FTC: 12-month
We're looking for a Data Engineer to join our client's team and play a key role in shaping how data is collected, managed, and leveraged across the business.
In this position, you'll work closely with business and technical stakeholders to build reliable data solutions, improve reporting capabilities, and deliver meaningful insights that support strategic decision-making.
You'll help ensure data is accessible, accurate, and actionable, while contributing to the ongoing evolution of our analytics function.
Key responsibilities include:
Designing, maintaining, and optimizing data pipelines, integrations, and data storage solutions
Collaborating with development and business teams to ensure data is available, reliable, and fit for purpose
Building and enhancing reporting frameworks, dashboards, and analytics processes to support operational and executive teams
Identifying trends, opportunities, and business drivers through advanced data analysis
Supporting the development of predictive models, customer segmentation initiatives, and other data-driven projects
Promoting data literacy across the organization by translating complex findings into clear, actionable insights
Mentoring analysts and contributing to the growth and maturity of the analytics function
What we're looking for:
Strong experience with MSSQL, Power BI, DAX, Google Analytics, APIs, and ETL/ELT processes
Experience working with data integration and automated data acquisition tools
Previous experience leading or mentoring analytics or data teams
Strong stakeholder management and communication skills.
My client, a fast-growing US gaming operator, is seeking a Director of Database Marketing to join their leadership team at a newly developed casino property.
This is a high-priority, business-critical hire supporting the transformation of a marketing function within a property currently operating in a temporary facility while a major permanent resort is under construction. The successful candidate will play a key role in shaping the long-term customer strategy ahead of full-scale operations.
This is an opportunity for a strategic database marketing leader to step into a highly visible role, working directly with executive leadership and influencing reinvestment, lifecycle marketing, and overall revenue performance.
Key Responsibilities
Own and lead the database marketing strategy, with a strong focus on reinvestment optimization and player lifecycle management
Develop and execute data-driven, targeted marketing campaigns across channels including Direct Mail, Email, SMS, and VIP programs
Oversee the end-to-end database marketing function, including segmentation, campaign execution, analytics, and performance optimization
Drive customer acquisition, retention, and loyalty strategies using advanced data insights
Manage and improve database integrity, usability, and campaign effectiveness
Lead campaign analysis, including ROI, player value, and revenue trends, making recommendations to senior leadership
Produce executive-level reporting, forecasting models, and performance insights
Collaborate cross-functionally with Marketing, IT, and senior leadership to align strategies
Oversee budgeting, reinvestment strategy, and financial planning for database marketing initiatives
Build, mentor, and lead a high-performing team (Manager, Specialist, Analyst)
Candidate Profile
Proven experience as a strategic database marketing leader, not just execution-focused
Strong expertise in player reinvestment strategy and lifecycle marketing
Demonstrated experience managing marketing budgets and driving ROI
Background in casino gaming, loyalty marketing, or data-driven environments
Exposure to online gaming (iGaming) or digital-first environments is highly desirable, bringing more advanced segmentation and personalization approaches
Experience supporting new property openings or major business transformations is a plus
Requirements
5+ years’ experience in casino database marketing, CRM, or gaming analytics
Strong technical skills including SQL and database querying
Experience in campaign analytics, reporting, and customer segmentation
Proven ability in forecasting, budgeting, and performance modeling
Strong leadership, communication, and stakeholder management skills
Bachelor’s degree in Marketing, Business, Analytics, Computer Science, or a related field
Why Apply?
Join at a pivotal stage of property development and expansion
Take ownership of a critical, high-visibility marketing function
Work directly with senior leadership to shape customer and revenue strategy
Opportunity to build and evolve a best-in-class database marketing function
Strong Base + Bonus & Relocation Package
About the Role
My iGaming client is seeking a Director of Analytics & Business Intelligence to lead and scale their data function within a high-growth, regulated digital gaming environment. This is a hands-on leadership role responsible for driving analytics strategy, delivering actionable insights, and partnering cross-functionally with Product, Marketing, Finance, Operations, and Professional Services. The successful candidate will serve as a key advisor to senior leadership, translating complex data into clear, commercially impactful decisions.
Key Responsibilities
Analytics Strategy & Governance
Define and execute the analytics vision, strategy, and roadmap aligned to business objectives
Establish and maintain robust data governance frameworks to ensure accuracy, integrity, and consistency
Partner with technology teams on data infrastructure, owning the analytics and insight layer
Act as a subject matter expert on analytics best practices and responsible data usage
Translate complex data into clear, actionable insights for executive stakeholders
Player & Marketing Analytics
Lead analysis of customer behavior, segmentation, lifecycle performance, and LTV modelling
Drive insights on acquisition, retention, and engagement strategies
Oversee reporting on digital marketing performance, loyalty programs, and ROI metrics
Collaborate with marketing and product teams to optimise campaign effectiveness
Financial & Operational Analytics
Support budgeting, forecasting, and financial planning processes
Develop KPIs, dashboards, and reporting frameworks to drive business performance
Deliver insights that connect operational performance to revenue outcomes
Provide cross-functional analytical support across key business areas
Compliance & Risk Analytics
Partner with compliance teams to identify potential fraud and AML risks through data analysis
Ensure all analytics outputs meet regulatory and compliance requirements
Professional Services Support
Provide client-facing teams with market intelligence, benchmarking, and performance insights
Develop standardized reporting, ROI frameworks, and dashboards to support client engagements
Enable data-driven storytelling to support client acquisition and retention
Leadership & Team Development
Build, lead, and mentor a high-performing analytics team
Establish workflows, prioritization models, and quality standards
Drive a culture of curiosity, accountability, and commercial focus
Scale team capability in line with business growth
Requirements
Experience
7+ years in data analytics or a related field, with at least 3 years in a leadership role
Proven experience in igaming
Proven experience owning and leading an analytics function
Strong experience in customer analytics, including segmentation and LTV modelling
Track record of presenting insights to executive and board-level stakeholders
Experience in high-growth or scaling environments is highly desirable
Exposure to multi-partner ecosystems, loyalty programs, or P&L analytics is advantageous
Education
Bachelor’s degree in a relevant field (e.g., Economics, Business, Statistics, Engineering)
Master’s degree preferred
Skills & Competencies
Strategic mindset: Ability to translate business problems into analytical solutions
Technical expertise: Strong SQL skills; experience with BI tools (e.g., Power BI); advanced Excel
Additional tools: Experience with Python, R, or similar is a plus
Communication: Ability to simplify complex insights for non-technical audiences
Leadership: Proven ability to build, manage, and develop teams
Business acumen: Solid understanding of financial metrics, ROI, and revenue drivers
Collaboration: Strong cross-functional stakeholder management skills
Data governance: Deep understanding of data quality, integrity, and best practices
Why Apply?
Opportunity to lead a high-impact analytics function within a growing digital business
Strategic, visible role with direct exposure to executive leadership
Chance to shape data-driven decision-making across multiple business functions
Build and scale a team in a dynamic and evolving environment