Pentasia Malta.

The Opportunity Our client is a rapidly growing organization operating within the iGaming and performance marketing space, supporting leading brands across North America, Latin America, and Europe. They leverage paid media, affiliate marketing, SEO, AI-driven search strategies, email marketing, and creative production to deliver scalable customer acquisition and measurable business growth. As part of their continued expansion, they are seeking a Senior Performance Marketing Manager to lead paid acquisition strategy and execution across a portfolio of high-growth accounts. This is a senior-level, hands-on position with ownership of substantial media budgets, close collaboration with creative teams, and direct exposure to executive stakeholders. The successful candidate will be responsible for driving customer acquisition performance, optimizing spend efficiency, and delivering against key commercial KPIs. About the Role The Senior Performance Marketing Manager will oversee performance marketing initiatives across multiple client brands, managing multi-million-dollar monthly advertising budgets with a strong emphasis on Meta. You will play a critical role in scaling customer acquisition, improving ROAS, and driving first-time depositor growth through sophisticated campaign management, testing frameworks, advanced tracking implementation, and data-driven decision-making. Key Responsibilities Own acquisition performance across a portfolio of accounts, delivering against agreed ROAS, CPR, and first-time depositor (FTD) targets. Establish performance goals with leadership and stakeholders, monitoring progress and implementing optimization strategies when required. Plan, launch, and optimize campaigns across Meta, TikTok, Snapchat, Google Ads, and programmatic platforms. Manage multi-million-dollar monthly spend and allocate budgets strategically based on performance trends and growth opportunities. Continuously improve campaign efficiency through audience segmentation, bidding strategies, placement optimization, and creative testing. Develop and maintain structured A/B testing programs across audiences, creatives, landing pages, and conversion funnels. Partner closely with in-house creative teams to define testing roadmaps and ensure asset compliance with platform and regulatory guidelines. Own tracking and attribution infrastructure, including Meta Conversions API, server-side tracking, and server-to-server integrations. Build and maintain reporting frameworks that provide visibility from impression through deposit, incorporating cohort analysis and customer lifetime value insights. Present performance results, strategic recommendations, and growth opportunities to stakeholders. Design and implement AI-enabled and automation-first workflows across campaign management, reporting, and creative operations. Stay ahead of platform, privacy, and attribution changes while identifying new acquisition opportunities across emerging channels. Requirements Essential Experience Proven expertise managing and scaling Meta advertising campaigns at significant budget levels. Minimum five years of hands-on experience in performance marketing, user acquisition, or paid media. Demonstrated success managing multi-million-dollar advertising budgets and delivering measurable acquisition outcomes. Experience managing multiple brands, accounts, or acquisition programs simultaneously. Strong understanding of web and desktop acquisition, conversion optimization, landing page testing, and funnel performance. Hands-on experience with Meta Conversions API, server-side tracking implementations, and attribution troubleshooting. Strong analytical skills with the ability to interpret complex datasets and translate findings into actionable recommendations. Experience presenting campaign performance and strategic insights to senior stakeholders. Track record of building and scaling AI-enabled, automation-first marketing processes that improve efficiency, performance, and reporting capabilities. Preferred Experience Experience within iGaming, sweepstakes, sports betting, fintech, or other highly regulated, high-LTV industries. Agency or client-facing performance marketing experience. Additional expertise across TikTok, Snapchat, Google Ads, or DSP platforms. Mobile app acquisition experience, including tools such as AppsFlyer, Adjust, or Branch. Experience developing AI-assisted marketing workflows and automated reporting systems. Candidates without iGaming experience will still be considered if they have successfully scaled large Meta budgets within B2C e-commerce, subscription, fintech, or other performance-driven sectors. What's on Offer Senior-level ownership with significant influence over acquisition strategy and performance outcomes. Competitive base salary with performance-driven bonus potential. Direct collaboration with executive leadership and experienced creative teams. Opportunity to join a high-growth business operating within an exciting and expanding sector. Clear progression path into broader performance marketing leadership responsibilities.

Our client is a dynamic and fast-growing game development studio seeking a commercially driven Business Development Specialist to help expand its global footprint within the gaming industry. This role will play a key part in driving new business opportunities, building strategic partnerships, and supporting the successful launch and distribution of gaming titles across international markets. The successful candidate will combine a passion for gaming with strong commercial acumen, acting as the bridge between clients, internal production teams, and industry stakeholders to maximize business growth and market impact. Key Responsibilities Drive Successful Game Launches Support the successful release of gaming titles by securing optimal market positioning, distribution opportunities, and commercial visibility. Work closely with internal teams to ensure launch plans align with each game's objectives, target audience, and unique selling propositions (USPs). Monitor launch performance and identify opportunities to maximize long-term commercial success. Commercial Strategy & Market Development Analyze studio performance, market trends, competitor activity, and content gaps to identify new growth opportunities. Develop and execute commercial strategies that support revenue growth and strengthen market presence. Provide actionable insights and recommendations to stakeholders based on performance data and industry developments. Business Development & Sales Manage and progress opportunities across both inbound and outbound sales channels. Qualify leads against ideal client profiles (ICPs) and uncover customer needs through effective discovery and relationship-building. Build and maintain a healthy sales pipeline, ensuring opportunities are accurately tracked and managed through the CRM. Support contract negotiations and commercial discussions through to successful closure. Cross-Functional Collaboration Partner closely with Delivery, Art, Engineering, and Production teams throughout the pre-sales process. Coordinate internal resources to create compelling client proposals, presentations, and commercial solutions. Ensure all stakeholders are aligned and fully prepared to deliver successful client engagements. Relationship Management & Brand Representation Establish and nurture long-term relationships with clients, partners, and industry stakeholders. Act as a key commercial ambassador for the studio, representing its culture, capabilities, and expertise. Regularly engage with prospective and existing customers to strengthen the studio's network and business opportunities. Industry Engagement Attend industry conferences, networking events, and trade shows to promote the studio and generate new business opportunities. Stay informed on gaming industry developments, emerging trends, and market opportunities. Reporting & Performance Tracking Monitor and report on key business development KPIs and sales metrics. Maintain accurate CRM records and ensure pipeline visibility for internal stakeholders. Provide regular updates, forecasts, and performance reports to management teams. Requirements Experience Previous experience in a Business Development, Sales, Account Management, or Commercial role is preferred. Experience within the gaming, technology, digital entertainment, or creative services industry would be highly advantageous. Demonstrated success managing both inbound and outbound sales activities. Communication & Relationship Building Excellent interpersonal, negotiation, and presentation skills. Proven ability to develop and maintain long-term client relationships. Strong commercial mindset with a consultative approach to sales and partnership development. Languages Fluent in both English and Mandarin Chinese, with excellent written and verbal communication skills. Additional language capabilities would be considered a plus. Technical Skills Proficiency with CRM platforms and sales management tools. Strong working knowledge of Microsoft Excel and Google Workspace applications, including Sheets, Docs, and Slides. Mobility & Training Willingness to undertake a 6-month training program in Taiwan. Flexibility to travel internationally for conferences, client meetings, and industry events as required. Personal Attributes Passionate about the gaming industry and its evolving landscape. Self-motivated, proactive, and results-driven. Able to thrive in a fast-paced, collaborative, and growth-focused environment. Strong analytical skills with the ability to transform data into commercial opportunities. What's on Offer Opportunity to work with an innovative and expanding gaming studio. Exposure to globally recognized gaming projects and partnerships. International training and career development opportunities. Collaborative and highly creative work environment. Clear progression pathway within a growing commercial team.

Business Development Manager – North America  iGaming Testing, Certification & Regulatory Compliance  Location: Fully Remote (USA)  A leading iGaming testing, certification and compliance provider is hiring a Business Development Manager to grow its North American footprint.  This role is focused on selling regulatory-driven services to licensed iGaming operators and suppliers across US-regulated markets. The company supports market entry, certification, security assessments and ongoing compliance obligations for online casino and sportsbook platforms.  The Role:  You will own new business development across the US, selling mandatory and recurring compliance services, including:  Game certification (RNG, RTP, fairness testing)  Platform and system testing (RGS, PAM, integrations)  Cybersecurity services (penetration testing, vulnerability assessments, ISMS audits)  Jurisdiction-specific regulatory audits and ongoing compliance support  This is a full-cycle B2B sales role, working closely with compliance, technical, and security stakeholders at operators, studios and platform providers.  Key Responsibilities:  Identify and win new operator and supplier clients in regulated US iGaming markets  Manage the full sales cycle from prospecting through to signed engagement  Expand existing accounts through new jurisdictions, new game launches and re-certification work  Work closely with internal testing and audit teams to scope and price engagements accurately  Maintain a strong sales pipeline and provide clear commercial forecasting  Represent the business at relevant US iGaming events and industry forums  Requirements:  5+ years’ experience in iGaming, online casino or sportsbook B2B sales  Proven success selling into regulated markets  Comfortable selling technical or compliance-led services rather than pure SaaS  Strong understanding of how certification, audits and regulatory deadlines impact operators  Existing relationships with operators, studios, platforms or compliance teams highly desirable  Why Apply?  Selling non-optional, regulation-driven services  Strong recurring and expansion revenue potential  Fully remote role with high autonomy  Clear differentiation from generic iGaming sales roles