As a recent MSc graduate in Entrepreneurship and innovation management, I understand the importance of adaptation, opportunism and perseverance. I jumped at the chance to join Pentasia, a fast-paced motivating and challenging work environment where I can apply my education and take my skills to the next level.
I specialise in digital marketing, sourcing talent for both Fintech and iGaming roles. I find the process of recruitment incredibly rewarding and love the solid relationships I build along the way too – in fact, it’s my favourite part of the job!
To get to know someone, finding what drives and inspires them, and then matching them with a dream job that aligns with their future goals - is a great feeling.
Japan Country Manager Remote I am looking for an experienced Japanese Country Manager in the iGaming sector. Responsibilities: Full country profit and loss responsibility. Self-starter and quick decision-maker with a proven ability to research, ideate, and execute marketing campaigns with minimal or no resources or supervision (although you will have both at your disposal). Guide the Acquisition team to develop and implement effective and profitable acquisition strategies and assist with Japanese affiliate recruitment and retention, including at physical industry events. Guide the CRM & Promotions teams to shape the local calendar of events and promotions and implement effective retention strategies. Coordinate efforts across multiple internal and external teams to ensure the business targets in your territory are met. Responsible for localisation of products, together with the content team. Provide insight into the local market and competitors. This will include an analysis of the proposition of our key competitors, understanding the gaps and recommending actionable improvements, prioritising them according to impact/cost ratio. Responsible for weekly, monthly & quarterly reporting for your territory across key customer and business metrics. Guide Partnerships team to drive brand awareness through an advanced mix of onsite, offsite and social media marketing communication. If you have the following: - Native Japanese speaker & Fluent in English - Previously worked as a Marketing Manager or ideally Country Manager - Experience in the Japanese market - Experience in the iGaming industry Then what you need to do is Apply or contact me directly at: chrysavgi.patera@pentasia.com
Casino Marketing Manager A rapidly growing innovative online casino is seeking an experienced Casino Marketing Manager to lead the marketing efforts and help the company continue to thrive in the competitive online casino market. The Ideal Candidate: The ideal candidate will have a thorough understanding of the online casino industry, bolstered by at least 5 years of marketing experience. A bachelor’s degree in business or a related technical field is essential. The candidate should be innovative, data-driven, and have a proven track record of developing and executing successful marketing strategies. Key Responsibilities: Create and maintain the Casino vertical's marketing policies and processes to comply with regulations and set best-in-class standards for customer engagement and satisfaction. Implement marketing strategies and tactics for the Casino vertical, leveraging brand awareness and organizational strengths to optimize the customer experience. Develop and manage a dynamic marketing roadmap for the Casino product lifecycle, ensuring the Casino's offerings meet and exceed customer expectations now and in the future. Translate marketing strategies and tactics into actionable plans, including budgeting and resource allocation. Manage and execute the Casino marketing strategy, aligning with broader organizational goals and the Operations Manager's directives. Build and strengthen relationships with the Casino product team, focusing on collaboration and innovation. Coordinate with the CRM team to plan and execute retention strategies specifically for the Casino vertical. Collaborate with suppliers and partners to maintain an online Casino platform that meets minimum industry standards and sets new benchmarks. Oversee the creation of content and coordinate marketing processes within the Casino vertical. Plan and execute marketing campaigns for new Casino product/game releases, ensuring alignment with the overall brand strategy. Negotiate and manage commercial and contractual agreements with partners, with a focus on marketing and promotional opportunities. Monitor the marketing budget and performance for the Casino vertical, optimizing for ROI and customer acquisition. Evaluate and improve marketing processes and systems within the Casino vertical to increase efficiency and impact. Champion and exemplify Responsible Gaming within all marketing initiatives, ensuring compliance with laws and regulations. Support the company's overall strategy by actively working to provide safe, secure, and responsible Casino entertainment offerings. Build and maintain a robust network of internal and external stakeholders to foster collaboration and optimize marketing efforts. Keep casino content up to date. Plan and execute the retention strategy for the casino. Plan and execute onsite promotions for casino. Input on social media content for casino. Execute bonus payments (Casino promos, VIP, Cashbacks). Generate and send casino newsletters. Liaise with casino providers to negotiate GGR discount deals. Collaborate with Casino providers to generate new promo mechanics. Overview release of new games. Responsible for the Casino Product by generating new product ideas and improvements. Build and maintain good relationships with casino providers. Requirements: Minimum of 3 years of experience in casino marketing or a closely related field. Proven track record of developing and implementing successful marketing strategies in the gaming industry. Excellent communication and language skills, with proficiency in English. Deep understanding of the online gaming and gambling landscape, with a particular focus on Casino products. Strong team player with the ability to lead and inspire. Solid project management skills with a results-driven mindset. Therefore, if you are currently looking for a new challenge where you can apply your skillset and expertise as well as tick the below boxes: - Native or Fluent in English - Experience with online casinos (3+ years) - Background in Marketing Apply Now or reach out to me directly at: chrysavgi.patera@pentasia.com
I am looking for a young Affiliate Manager who is looking to take the next step in his/her career! Requirements: 2-3 years of experience working as an Affiliate Manager. iGaming/Online gambling experience is a must. Experience with online casinos. Experience with Affilka platform. Experience with a variety of traffic sources. Markets: Canada, New Zealand, Australia, Europe (Germany, Switzerland). Does this sound like you? Reach out now directly at: chrysavgi.patera@pentasia.com or Apply Now through our website!!
ABOUT THE POSITION Executing the Danish marketing strategy. Working with the Head of Marketing, Directors and other members of the Senior Management Team to execute the marketing strategy of the business in Denmark. Working with our UK Marketing Team and external agencies to ensure that all Danish advertising and customer CRM content uses messaging and imagery which is likely to appeal to the Danish market. Being a key local point of feedback on all campaigns. Playing a key role in helping with keyword targeting strategies, helping to find and onboard affiliate partners, contributing ideas for imagery and messaging and ensuring all email and advertising copy used feels local and appeals to Danish customers. Translation Management. Ownership of our internal translation management system for Denmark. Ensuring correct and appropriate translations are stored for all terms on the Danish trading site. Creation of copy for new translations and liaising with translation firms where appropriate for larger translation projects. Operational oversight of client issues. Oversight of emails, phone calls and live chat queries from Danish clients. Working with and assisting the UK Customer Services Team to ensure that all such queries and questions are responded to promptly and effectively. Ownership of Danish brochure ware site and social media channels. Responsibility for managing all content on our Danish brochureware site and social media channels. Liaising with our UK Compliance Team to ensure all new Danish content meets our regulatory requirements. Liaising with our UK Marketing and IT Teams to ensure consistency of content across UK and Danish brands where necessary. Danish Trading Platform oversight. Oversight of the layout of information on our Danish trading platform and mobile sports apps. Ensuring events are advertised and information is displayed consistently with the expectations of Danish sports betting clients. Oversight of platform maintenance including: Ensuring local TV channel information is displayed correctly. Ensuring high profile events and tournaments feature prominently in our navigation menus. Ensuring homepage banner ads are created for particularly popular Danish events. Liaising with the UK Trading Managers and Business Intelligence teams to create specs to improve our Danish platform layout where appropriate. Local compliance liaison. Staying informed with the latest changes in the laws and regulations concerning the gaming and media landscape in Denmark and working closely with our Compliance Department to help ensure we are responding quickly and effectively to any such changes. Competitor Analysis. Helping the UK Management Team compile any periodic competitor analysis reports of the Danish market. Helping to collate information on platform and product features, onboarding processes and payment methods of the market leaders. Raising suggestions to UK Management Teams where a product or service gap is identified. BENEFITS Competitive salary and bonus scheme 25 days holiday, rising to 30 after 2 years Enhanced parental leave Contributory pension scheme Private medical insurance scheme Discounts for gym membership, travel & cinema Sabbatical after 10 years of service If you are native in Danish and fluent in English, have experience in the Danish market and iGaming sector as well as live in UK (ideally London) then do not miss this opportunity! Apply Now or email me at: chrysavgi.patera@pentasia.com
This role can be either based in France (Paris or Nantes) and you can work from home 2 days of the week if you want or join us fully remote from Europe ideally from Portugal or Malta. I am looking for an Affiliate Manager who ticks the following boxes: Experienced in LATAM markets. Languages: Fluent in English & fluent in French or Portuguese is a huge plus. Verticals: Casino & Sportsbook 4 Years of experience as an Affiliate Manager in the iGaming sector. If that's you then Apply Now or email directly at: chrysavgi.patera@pentasia.com!
Performance Marketing Lead/Manager London: 4 days in the office Role Overview: As a Performance Marketing Lead/Manager, you will play a crucial role in developing and executing successful PPC campaigns to drive targeted traffic, increase conversions, and maximise ROI in the gaming sector and beyond. Key Responsibilities: Develop and execute PPC campaigns: Conduct keyword research to identify high-value, relevant keywords for targeting. Create compelling ad copy and assist with landing page optimisation to maximise conversions. Set up and optimise PPC campaigns across various platforms (primarily Google Ads) Define campaign goals, budgets, and bidding strategies to maximise ROI. Monitor and adjust campaign settings, ad targeting, and budgets based on performance data and insights. Perform ongoing campaign optimization: Continuously analyse campaign performance, identify areas for improvement, and implement optimization strategies. Monitor keyword performance, adjust bids, and manage negative keywords to improve campaign efficiency. Conduct competitive analysis: Monitor and analyse competitor PPC campaigns to identify strengths, weaknesses, and opportunities. Implement strategies to stay ahead of competitors and drive innovation in PPC campaigns. Collaborate and report: Work closely with the commercial team to maximise performance Provide regular reports on campaign performance, key metrics, and insights to stakeholders. Present findings, recommendations, and campaign results to the team and management. Proven experience: Minimum 4 years of experience required in managing PPC campaigns within the iGaming sector. Demonstrated success in optimising campaigns to achieve KPIs, such as conversions, ROI, or click-through rates. Proficiency in using PPC platforms, such as Google Ads, Bing Ads, or social media advertising platforms. Advanced knowledge of Microsoft Excel, Google Sheets or equivalent Strong Analytical skills: ability to analyse campaign data, draw actionable insights, and make data-driven decisions. Strong attention to detail and numbers focused. Excellent communication and collaboration: Ability to collaborate with cross-functional teams and stakeholders. Desirable Extras: Google Ads Certification Facebook Business Manager Experience Company Benefits: Highly competitive salary reflecting your skills and experience. Regular company socials and outings. Reward and recognition programs to acknowledge your contributions. Free bicycle parking to promote eco-friendly transportation options. 20 days of annual leave, in addition to 8 days of bank holiday. Free on-site fruit and hot drinks to keep you energised throughout the day. Free snacks, beer, and soft drinks and a PS5 in the office If you are an experienced and analytical Performance Marketing professional expert in creating, executing and optimizing PPC Campaigns as well as hands-on with Google and Bing Ads looking for a new challenge look no further! Apply Now or send me an email directly at: chrysavgi.patera@pentasia.com
Content Writer (Turkish) - Onsite/Estonia Relocation package provided!!! - Are you a Content Writer fluent or native both in Turkish and English? - Currently residing in Estonia or willing to relocate there? Then this opportunity is what you need to elevate your career! As a Content Writer, your role would be to ensure all communications are produced to specification, on time and to the highest of quality. You need to be comfortable working across multiple brands with potentially very different tones of voice and brand guidelines. If you can turn technical and mechanical briefs for promotional material into industry leading content on site and within communications then you are exactly what we are looking for. Responsibilities: Writing engaging marketing copy for our partners to promote their services and products. Collaborate with other teams. We'll keep learning every moment of every day with you. You'll get to discover your capabilities with new products, new services, new markets and much more. You'll have the opportunity to offer new ideas and execute them. Together with the team, you'll fix and implement new things for the end customers. You'll be the voice of our partners. You'll keep their tone of voice consistent - from messages to public facing pieces. If you are up for the task then we'd like to see you: Have copywriting experience. It’ll be totally cool if you have a background in marketing, creative writing, journalism or advertising. Have experience in iGaming. Have a portfolio to show how awesome you are. Have experience with Agile working methodologies. Show creativity to offer key messaging and concepts based on marketing strategy. Have excellent Turkish and English skills - to the point where you can proofread and edit. Understand marketing concepts. Strive in a fast-paced environment. We will be shining together with you if you have: A degree in marketing, communications, journalism, or related field would be desirable (but if you don't have this we'd still like to hear from you). Experience with SEO and task organising tools such as Jira, Yoast, WordPress, iA Writer, and Google Workspace. Basic working knowledge of HTML is a plus. We will show our gratitude by: Creating an exciting and fun international English-speaking environment. Working in a brand new office in Tallinn. Organising different company and team events. Offering extra sports compensation + private health insurance. Offering a competitive salary based on experience and an awesome benefits package. Therefore, if you are fluent or native in Turkish & English, have a background as a Content Writer or similar field and currently live in Estonia or Happy to Relocate there then get in touch now at: chrysavgi.patera@pentasia.com or APPLY NOW!!