Paid Social Marketing Manager
Posted 33 days agoLondon, UK£50,000 to £55,000 plus annual bonusJob Reference: 34415
An award winning, cutting edge and innovative online casino brand is looking to hire an experienced Paid Social Marketing Manager to help grow their newly formed performance marketing team in the London office. This brand-new team will serve as an internal agency serving all digital marketing teams across several markets, delivering digital performance marketing plans and targets.
Our client is looking for a performance marketer with a proven track record in leading social performance marketing at the highest level within iGaming. The successful candidate will be working with multi-million-pound budgets and will be working closely with internal marketing teams within the business, as well as directly with platforms.
Not only are they looking for an expert in paid social, but our client also requires someone with great leadership qualities, who can manage and motivate a team for success, as well as develop the performance marketing team further and take them to new levels.
While this is a senior role, there is an opportunity for someone who still understands the platforms with hands on experience to roll their sleeves up to help the team out when necessary.
Key responsibilities
- The setting up, planning, optimizing and reporting back on performance across Paid Social and Meta App Install campaigns
- The ability to communicate and challenge stakeholders at all levels of the business
- Delivering and executing monthly, quarterly and annual marketing plans for Meta In App campaigns
- Identify and test new channels outside of our existing marketing mix in order to add scale to the performance plans
- Developing, managing and mentoring direct reports, ensuring they are trained correctly and continue to deliver within the required performance parameters of the team .
- Work closely with internal BI team and in house Marketing Analyst to identify cost saving opportunities and further enhance campaign performance
About you
- Demonstrable experience in the Paid Social field and within the iGaming industry.
- Experience working for a digital performance agency would be beneficial
- Experience across all performance marketing platforms with a core focus in Meta platforms
- Strong leadership skills to maintain team performance.
- Must understand tagging, tracking and attribution particularly GTM
The Package
- Competitive salary of £50,000 to £55,000
- 24 days annual holiday, plus additional days after 3 years’ service
- Work to life balance: 3 days in office, 2 days working from home
- Annual bonus (after completion of probation)
- Free private healthcare, life insurance cover and pension after successful completion of probation
If you are interested and wish to find about more, please get in contact today!