Head of Growth and Acquisition
Posted 83 days agoSalary Dependent on ExperienceJob Reference: 34741
Job Title: Head of Growth & Acquisition
Location: Remote
Salary: Negotiable, dependant on experience
Job Description: As the Head of Acquisition, you'll play a pivotal role in leading the strategic development of PPC, SEO, and affiliation channels. This operator is looking for a leader with a hands-on approach, a deep understanding of the digital casino industry, and a successful track record in customer acquisition.
Responsibilities:
Location: Remote
Salary: Negotiable, dependant on experience
Job Description: As the Head of Acquisition, you'll play a pivotal role in leading the strategic development of PPC, SEO, and affiliation channels. This operator is looking for a leader with a hands-on approach, a deep understanding of the digital casino industry, and a successful track record in customer acquisition.
Responsibilities:
- Develop, implement, and manage customer acquisition strategies across digital marketing channels.
- Use market analysis and competitor insights to identify unique growth opportunities.
- Execute and manage strategies to increase ROI and optimise acquisition channel effectiveness.
- Allocate and manage an acquisition budget to maximize channel performance.
- Deliver regular reports on acquisition performance, customer insights, and market trends to senior management.
- Proven track record in a similar role within the online casino industry.
- Proficiency in using analytics tools to derive actionable insights and track performance.
- Excellent leadership and team management skills.
- Strong communication abilities, both written and verbal.
- Solid analytical and problem-solving skills.
- Expertise in budgeting and financial planning.
Consultant
