Content Manager
Posted 7 days agoSão Paulo, BrazilCompetitiveJob Reference: 36531
About the Role
Our client, a leading iGaming software and platform provider with a portfolio of various well-known B2C brands, is on the lookout for a Content Manager with great SEO and content writing experience to engage the target audience. In this position, you will be creating and adjusting all the site content, with a high focus on SEO as well as CRM, social media, campaigns, and product descriptions to ensure consistency and appropriate tone of voice across all channels.
Essential Job Functions / Main Duties & Responsibilities:
Skills & Qualifications:
Our client, a leading iGaming software and platform provider with a portfolio of various well-known B2C brands, is on the lookout for a Content Manager with great SEO and content writing experience to engage the target audience. In this position, you will be creating and adjusting all the site content, with a high focus on SEO as well as CRM, social media, campaigns, and product descriptions to ensure consistency and appropriate tone of voice across all channels.
Essential Job Functions / Main Duties & Responsibilities:
- SEO: work with our global agency in translation, adaptation, and creation of the SEO content needed to escalate positions in search engines and publications
- CRM and campaigns: translation, localisation and creation of the content needed for the CRM dialogue
- Content for promotions, including competitions, tournaments, mailers, etc.
- Social Media: you will act as the Community Manager (organic content), in the different networks where the brand is active, working closely with the local agencies.
- Write game descriptions and reviews.
- PR: write corporate press releases to be distributed mainly to sector media.
- Create affiliate marketing content for affiliate channels, including reviews, news articles etc.
- Request content supporting creative assets for all channels. These include hero banners, mailer images, blog content, etc.
Skills & Qualifications:
- +3 years of experience in content creation for online marketing projects. Previous experience in iGaming is a plus.
- University degree in Advertising, Journalism or Communication.
- Proven SEO knowledge and certification in this area are a plus.
- Portuguese and English proficiency, with excellent writing communication skills and the ability to translate ideas and tactical concepts into enticing, engaging and action-motivating language.
- Experience in WordPress - Proven experience in the creation/optimisation of SEO content.
- Excellent organizational, management and individual productivity skills.
- Ability to function as a self-starter with an emphasis on getting things done.
- ‘Out of the box’ creative thinker.
Consultant
