CRM Executive Posted 36 days ago
London32500Job Reference: 35300
CRM Executive - Casino.
London - 2 days in the office.
Pentasia are supporting a fast growing iGaming business who are expanding their retention team.
• Work with the CRM team to implement the promotional strategy, ensuring campaigns are within budget ensuring a positive return on investment
• Working with the promotions manager to take full responsibility of certain aspects of bingo marketing including games road maps and their introduction through go to market plans
• Work alongside multiple stakeholders across various locations to ensure requirements are met across campaigns and player groups
• Regular reviews of competitor promotions and best practice.
•Business-oriented with focus on marketing & CRM, analytics and communications
• Experience with Fast Track or Optimove software preferable
• Experience in CRM campaign tools and content management systems essential
•A keen interest in Online Gaming. Previous experience in casino and bingo advantageous but not essential
Please apply now to hear more!