B2B Marketing Associate Brazil
Posted 55 days agoBrazilCOMPETITIVEJob Reference: 35214
A Global Media and Advisory business is looking for a Marketing Associate to join their international team. The Marketing Associate (LatAm) will contribute to executing the Company's marketing strategy. You will report to the VP of Marketing - Americas and will work closely with the Marketing Associate (Americas), the 6-person European marketing team and across other departments.
RESPONSIBILITIES
QUALIFICATIONS
You must have:
RESPONSIBILITIES
- Help ensure development and optimization in the use of HubSpot as a CRM, marketing, automation and lead generation tool in collaboration with the Head of Digital Marketing
- Co-responsible for reaching ticket sales targets for our events as part of marketing team
- Assist with creation/writing of promotional content for a wide variety of channels (website, print, PR, social media, banners, email, etc.)
- Responsible for reaching direct marketing targets, generating new business leads
- Plan, coordinate and drive ideas for email/direct mail elements for event marketing campaigns
- Responsible for establishing and maintaining a high level of quality and innovation in marketing emails and social media
- Coordinate running reporting, evaluation and improvement of email marketing activities in collaboration with Head of Digital Marketing
- Ensure the overall marketing strategy covers post-event activities to maximize opportunities and further client engagement
- Collect, evaluate and make recommendations based on data from marketing activities (performance for website, email, social etc.) Collecting and reporting useful stats and KPI’s for event attendees
- Demonstrate industry awareness and understanding of identified important markets and stakeholders
- Demonstrate excellent understanding of all company events and the features and benefits they bring to our leads and customers
QUALIFICATIONS
You must have:
- Fluency in Portuguese
- Degree in marketing or commercial communication
- Experience in B2B marketing (2+ years)
- Excellent experience with marketing execution - especially email marketing
- Experience with Hubspot or other CRM software
- A creative mindset, always seeking new and innovative solutions and proposing concepts
- Great copywriting and proofreading skills, with creativity and attention to detail
- Good understanding of digital and data-driven marketing techniques
- Excellent written and spoken English
- Experience with spreadsheet software (Excel, Google Sheets etc.)
- Experience in marketing business events and/or media
- Experience with basic CMS systems (WordPress)
- Interest in the gaming and/or sports sector
- Basic HTML skills for websites and email marketing 3
- Fluency in Spanish