You can confidently share successful achievements in customer retention and acquisition efforts, while demonstrating solid experience in managing multi-channel campaigns, lifecycle management and reporting structures. We are looking for the right person to partner with our dynamic product teams in expanding and growing this division, using a wide variety of platforms and mediums to achieve positive ROI growth, increased customer retention and acquisition of new players.
You are an extremely self-motivated and goal oriented individual. You can excel in a fast-paced environment and confident that you have the full ability, skills and knowledge – coupled with a persevering, positive and collaborative personality.
Establishing and prioritising projects that align with the broader vision, expansion goals and revenue targets, for the Swedish market primarily, and beyond.
Assist in the development, implementation and routine monitoring of multi-channel campaigns across the website, email, Facebook, push messaging, and other channels to achieve established goals and objectives.
Work directly with the Marketing and Growth Teams to generate and distribute monthly/quarterly reports as required.
Establish efficient processes and procedures to make best use of available CRM team bandwidth.
Ensure a comprehensive understanding of the competitive environment to best serve the objectives of the team and adjust plans accordingly.
Experience & Qualifications
3-5 years’ experience in Igaming in a similar position.
Experience with CRM Software such as SugarCRM, IBM Marketing Cloud, Hub Spot and Adobe CRM is a must.
Demonstrated expertise in Customer Segmentation and Bonus Campaigns.
A proven track record of CRM success.
Essential skills & knowledge
Outstanding written & verbal communication skills required in both Swedish and English.
Highly creative sales and customer experience acumen (conception, feedback and final output).
Exceptional organisational and project management skills.
Experience with HTML programming, A/B testing, and the Adobe suite of products.
Relevant qualification in Digital Marketing would be strongly preferred.