An award-winning, cutting edge and innovative online casino and bingo brand is looking to hire a Paid Social Media Marketing Manager to join the performance marketing team. The successful candidate will report to the Head of Performance Marketing and be responsible for managing, optimizing, and profitably scaling the paid social campaigns across multiple markets.
They have an existing multi-million-pound budget, spread across multiple markets with plans to scale by entering many new markets.
They are looking for someone who has a proven track record in managing and optimizing paid Facebook and Instagram ad campaigns at a high level. This person will find themselves working closely with internal teams in multiple territories as well as directly with platforms to ensure best-in-class social campaigns in extremely competitive markets.
You must be:
- Analytical, data driven performance driven.
- Have a good eye for engaging and response generating creative.
- Strict, diligent, and motivated.
- Driven and eager to learn new things.
- Someone who enjoys working with multi-nationals.
- Comfortable talking to, challenging, and influencing team members.
- A fast and agile executer.
You will be responsible for:
- Deploying and managing FB & Instagram paid campaigns across multiple markets
- Working extensively with data/platforms/stakeholders to identify issues and opportunities
- Carrying out audience research, optimizing ad copy and banners, bids strategies, etc.
- Briefing internal creative studio to create all required assets to support paid social strategy
- Constantly optimizing and scaling campaigns to deliver a positive ROI for the business on the budget you deploy
- Gathering performance data, analyzing it, and providing and sharing the actionable insight in a digestible fashion.
If this sounds like you and you are looking for a role where you will be challenged on a daily basis then please get in touch