A innovative and unique sports betting business are looking for a data focused marketer to join the business.
This person will be in charge of end to end retention, including implementing, monitoring and reporting. Using data this person will put together a robust retention based marketing strategy across a wide range of channels. They will look to get the best out of current players and develop ways to optimise players throughout their lifecycle. Using data this person will improve retention metrics and generate and develop reports in order to assist the business with growth.
The business are looking for someone who understands how crucial data is in a marketing capacity. This person will be a seasoned retention expert who has worked across a wide range of different campaigns. Ideally this person will have had come from an iGaming background or will have a passion within sports betting. This person must be strong across excel and ideally have an understanding of SQL and exposure to UX and UI concepts.
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