Marketing Manager - Japanese Market

Location Remote
Job Type Permanent
Salary Competitive + Bonus + Benefits
Reference 30569

Marketing Manager - Japan

Our client operating solely within regulated markets, offering slots, live casino, and bingo, is looking for a Japanese native Marketing Manager to join their growing team. Reporting to the Head of Marketing, you will be responsible for the full P+L Japanese region marketing brand strategy - end to end implementation.

Must have’s:

  • Native level of the Japanese language (both written & spoken) along with fluent English.
  • Experience within an iGaming set up.
  • Experience in affiliate management and media buying.

Main duties:

  • Build & nurture relationships with local gaming operators, affiliates & media agencies.
  • Ensure uploaded content is accurate and in line with the marketing brand strategy.
  • Localise SEO / SEM for Games websites.
  • Managed local PR and sponsorship deals.
  • Responsible for the localization of marketing and sales materials including website content, brochures, presentations, digital banners, videos, and any marketing assets; that is aligned to the highest quality of brand requirements.
  • Develop and implement a local advertising strategy (banners, editorials, interviews), as well as maintain the relationship with the third-party advertisers.
  • Reporting ROI of all localization activities according to KPIs set with Head of Marketing.
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