Head of SEO

Location London
Job Type Permanent
Salary £60,000 to £70,000 pa
Reference 31810
Our client a multi brand casino operator based in London is looking for a Head of SEO to manage a team and build a formidable SEO strategy.


Create an SEO strategy which covers technical, content and outreach that ultimately increases organic search traffic

  • Perform technical SEO audits that analyses crawl data to identify issues which may impact SEO performance
  • Conduct keyword research and identify both quick and long term wins for the editorial teams
  • Working with an agency and brand team to deliver an effective link building strategy
  • Regularly reporting on overall KPIs alongside strategic recommendations and insights
  • Maintain key relationships between product, editorial and the content marketing teams
  • Help the team increase the overall awareness of SEO within the business, running workshops to increase knowledge across the editorial team
  • Be comfortable working in a fast paced event led environment - and delivering work against these deadlines


Experience, skills and qualifications:


  • At least three years of working experience in an SEO role
  • In-depth knowledge of best SEO practises, both technical and content related
  • Knowledge of HTML, CSS and JS
  • Proven track record of managing KPIs and ROI effectively with the ability to analyse results, identify and explain any variance from targets
  • Project management skills are a must
  • Experienced in Google Analytics, Google Search Console and Excel is a must
  • Familiar with SEO tools e.g SEMRush, Ahrefs, Screaming Frog, Botify, Majestic, Conductor, Brightedge or Pi-datametrics
  • Up to date with the latest SEO trends and webmaster updates
  • Excellent leadership, communication and influencing skills in vertical and matrix organisational structures
If this sounds of interest then please get in touch.


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