You will be responsible for managing strategic and operational processes and results for best-of-breed crypto and VIP-oriented casino brand and product.
The business is expected to expand rapidly, so you’ll be working in a fast-paced environment that constantly evolves, putting the customers at the centre of everything you do.
You will be working closely with the VIP team and CS, Acquisition, Engineering, Design, CRM, Analytics and other operational teams. We expect you to lead change and results in a customer-centric and data-driven setting, to ensure we excel in our business ambitions.
Key Responsibilities
- Implementing vision and strategy to establish us further as a crypto-focused iGaming market-leading brand
- Ensuring the product is set to serve the key markets and brands
- Building, developing and leading the team by supporting their development and helping them to thrive in their everyday work
- Setting goals & priorities for your teams and agreeing on KPIs with other verticals, ensuring that the results are delivered
- P&L responsibility, maximising profitability
- Responsibility for the Casino product, platform and brands
- Working together with the casino development team. Including continuous back-end and front-end optimisation to ensure alignment and cooperation
- Leading the following KPI among other metrics:
- NGR, new customer and existing customer contribution
- FTDs, STDs, with a focus on high value and VIP customers
- NC
- APDs
- ROI, ROE
- Improving and leading the overall casino customer experience, ensuring a smooth, speedy and efficient customer journey
- Generating new product ideas and features and assisting with their implementation on-site
- Developing and expanding the key markets that have been identified as the targets for each casino brand
- Working together with marketing and ensuring the acquisition and CRM delivery
- Staying current with market and industry knowledge and relevant regulations, ensuring offers remain compliant and competitive
- Budget, monitor, report and optimise
- Managing departmental budgets and ensuring that campaigns attain monthly and quarterly targets, delivering financial KPIs
Key Skills and Experience
- Strong hands-on experience working in an online casino in a management role
- Proven track record and skill set in managing strong casino brands and products in various different markets
- Experience in leading big teams both remote and on-site
- Good and solid understanding of crypto
- CRM management experience
- Strong analytical skills and an excellent work ethic
- Excellent communicator and ability to form strong partnerships with both internal and external stakeholders
- Excellent written and spoken English