Head of Acquisition

Location Malta
Job Type Permanent
Salary Excellent market rate remuneration package and reward system
Reference 28970

Job Description

  • Responsible for the company's acquisition strategy: Welcome bonus, Affiliate, Media, SEM, SEO and PPC activities (online and offline) to meet the company's targets across all markets and product verticals

  • Delivery of the affiliate targets in all markets measured on CAC and LTV, and other key KPIs; including scaling of existing affiliates, creating/negotiating deals, and/or adding new affiliates to the programme

  • Working together with external parties, partners and agencies to execute the digital marketing mix and regular reporting on performance of all key KPIs and market activity

  • Responsible for performance of the necessary due diligence when onboarding new Affiliates, ensuring that new partners meet the requirements; overall responsibility for the onboarding and sales to prospective partners

  • Responsible for development through finding and creating new projects and business opportunities within the Acquisition area to grow the business in a clear and measurable way

  • Close cooperation with BI and CRM teams to ensure profitable business and best in class marketing assets for Acquisition and Affiliates

  • Ensure that all activities delivered is consistent with the brand guidelines

     

Qualifications

  • Minimum 5 years of experience in the online marketing industry, preferably in Gaming

  • Fluency in English and Italian 

  • Proven experience in acquisition and affiliate management and different media, SEO and PPC platforms, both mobile and PC

  • The ability to build and maintain professional relationships

  • Strong negotiation skills

  • Proactive and multitasking personality

  • Initiative, creative, independent, hands on style, team player, good communication and interpersonal skills

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