An award winning, cutting edge and innovative online casino brand, is looking to hire a Digital Marketing Manager to build and deliver the global digital strategy. This is a unique opportunity for a highly talented, self-motivated, marketer to take ownership of the end to end planning and execution of digital campaigns as the team and product proposition continue to grow and develop.
The successful candidate will work directly with the Head of Digital and have experience in identifying and developing opportunities with new and existing agency partners. They will need experience working with internal teams, with hands on management of the creative process. They will need to be extremely data driven, with the ability to evaluate campaigns and creative, to make optimisations based on performance.
Develop and manage the marketing strategy aiming to rapidly build market share by driving customer acquisition and increasing customer retention through digital
Responsible for managing a mixed channel budget with agreed acquisition and ROI targets
Meet targets for weekly and monthly acquisition performance including reporting and analysis
Use data analysis to providing recommendations and drive future digital marketing initiative
Digital Campaign Management experience , including ROI based performance marketing working in the online gambling industry or similar high transactional volume DR focused industry
In depth knowledge of the media space including relationships with agencies and media owners. The ideal candidate would have worked in multi discipline marketing structure where digital channels are used to leverage and benefit from ATL campaigns
If this sounds like you and you want to find out more please get in touch.