Data Analyst

Location Atlantic City
Job Type Permanent
Salary competitive
Reference 33471

DUTIES

  • Managing all of RDG’s data and access point for performance analysis

  • Ensuring data accuracy across all business teams

  • Owning relationships with external data source vendors

  • Liaising with all internal teams and management to produce and analyze our data to turn it into actionable insights

  • Assisting and providing feedback to platform provider and local IT with regards to data structures, systems, controls, and storage

  • Evaluating incoming data vs business requirements (ie how the data is structured vs the reporting requirements)

  • Assisting acquisition and CRM marketing teams in analyzing campaigns

  • Working with external agencies to provide timely and insightful data

  • Reviewing new promotions in upcoming promotional calendar with marketing managers to ensure first rate performance and value for money

  • Ensuring health of existing loyalty program and recommend changes as necessary to reinvest effectively in an evolving customer base.

  • Evaluating technical data requirements for new and existing data feeds

  • Liaising with 3rd party vendors to maintain data feeds

  • Reviewing imported and sorted data against the original to ensure that information integrity has been maintained

  • Using the structured data to build and publish reports (SQL to HTML consumption) for the Business to evaluate.  These reports will include: Day to Day KPI’s; Promotional Spend, Loyalty Spend, Player Life cycles – Player Churn and retention rate

  • Automating informational data to the business and 3rd Parties

  • Working with other third parties to provide player information based on requirements while maintaining security

 QUALIFICATIONS

  • 3 years of data analysis in the gaming sphere.  Online experience preferable but not essential

  • Direct experience in creating and automating reports using SQL based tools such as SSRS, SSMS, and Visual Studio

  • Demonstrable experience in working closely and successfully with external suppliers and providers

  • Good relationship building skills.

  • Excellent communication skills, both verbal and written.

  • Strong organizational skills and a high degree of initiative.

  • Highly analytical

  • Ability to adjust priorities and manage time appropriately and wisely in a fast-paced environment.

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