CRM Strategist

Location Malta
Job Type Permanent
Salary Attractive Remuneration
Reference 30196

CRM Strategist

Reporting to the Head of Retention, you will be supporting the team with your expert execution of all CRM automated lifecycles. He/she must confidently share successful achievements in customer retention, while demonstrating solid experience in managing multi-channel campaigns, lifecycle management and reporting structures.

Personality Profile

You are an extremely self-motivated and goal oriented individual. You can excel in a fast-paced environment and confident that you have the full ability, skills and knowledge – coupled with a persevering, positive and collaborative personality.

Job Description

  • Develop CRM strategies.
  • Assist in the development, implementation and routine monitoring of multi-channel Design and implement: the planning, testing, execution, monitoring and optimizing stages of each cycle.
  • Coordinate with other team members in building successful player journeys, automated emails and Push Notifications amongst others.

Skills & Experience

  • Minimum 2 years’ experience in campaign management within the gaming industry.
  • Good knowledge of Microsoft Office Applications.
  • Good technical knowledge of CRM Software, ideally Optimove.
  • Basic HTML skills will be considered an asset.
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