CRM Manager

Responsibilities

• Initiate and develop a marketing strategy for improving user performance and increase profitability.

• Full responsibility from planning to execution.

• Ability to create & execute targeted marketing campaigns for different segments.

• Come up with creative and hard hitting Casino campaigns which actively engage customers.

• Daily KPIs monitoring focusing on activity, retention & player value

• Ongoing optimization of the daily CRM activities.

• Proven ability of executing a full cycle CRM campaign: planning, testing, execution, analysis and optimization.

Requirements

• 2 years’ Experience in Online (digital) marketing -a must!

• Analytical capabilities –good Excel knowledge.

• Professional level of general computer and software knowledge.

• Knowledge of CRM systems and tools.

• Creativity and out-of-the-box thinking

• Excellent command of the English language, both written and spoken- a must! Additional languages are an advantage.

• Team player with great interpersonal skills.

• A Bachelor’s degree in the field of Marketing/Business management/Industrial management/ Economics  - an advantage.