CRM Coordinator

Location Malta
Job Type Permanent
Salary Attractive Remuneration
Reference 29284

We are on the lookout for our new CRM Coordinator who will assist the CRM Manager with campaign creation & development, developing test & learn programmes, liaising with agencies and ensuring DM, email and SMS best practice.

Principal Duties:

  • Work closely with CRM Manager to deliver CRM campaigns.
  • Work closely with Marketing Analysts to ensure campaigns are analysed pre and post-delivery.
  • Will require preparation of data.
  • Ensure that all work is achieved within agreed timelines.
  • Build relationships with the CRM Manager, Marketing Analysts and the wider Marketing team.
  • Setup and execute send-outs of emails, SMS, OMS and other content types in collaboration with the Copywriters and Designers based on brand and product specific roadmaps.
  • Write copy, set-up communications and send them out through CRM channels across the customer life-cycle.
  • Setting up campaigns on site
  • Setting up and reporting on A/B testing for all CRM functions
  • Execute Campaigns and bonus pay outs
  • Continuously evaluate and report on email, SMS and OMS send-outs in collaboration with other stakeholders.
  • Update and document all SOPs (Standard Operating Procedures) through our growing library of content.

Personal Skills & Experience Desired

  • Professional experience gained in delivering multi-channel Marketing or CRM campaigns
  • Strong problem solving capabilities
  • Gaming Experience
  • Numerate with a high level of attention to detail
  • A fast learner who is capable of adapting to new and bespoke systems and platforms
  • Reasonable understanding/experience of working with HTML emails
  • Proficient in Microsoft office products
  • Exceptional interpersonal skills and the ability to communicate effectively at all levels of contact and in a wide variety of situations
  • Highly motivated, with the ability to work on own initiative and manage own workload with limited supervision, whilst being an active team player
  • Ability to prioritise effectively and adhere to strict deadlines
  • A positive and flexible attitude to changing priorities, procedures and environmental conditions
  • To demonstrate credibility and confidence when challenged
  • Highly organised
  • Copywriting
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