Sportsbook Affiliate Manager

  • Location: Gibraltar
  • Salary: 35000 pa
  • Type: Permanent
  • Job reference: 19664

Are you looking to progress your career within the world of Affiliates..?

In this Sportsbook Affiliate Manager role you'll be responsible for the management, recruitment and optimisation of all Sportsbook affiliates within the Affiliate programme. You will also be responsible for the planning, communication and evaluation all Sportsbook affiliate marketing activity for the Interactive business.

This Sportsbook Affiliate Manager role sits within the Digital Marketing team and reports in to the Senior Affiliate Manager.

Key Responsibilities

  • Accountable for the effectiveness of all Sportsbook affiliate marketing activity delivered in support of all channels across the Interactive business
  • Build relationships with affiliates enabling you to work together to maximise opportunities and improve performance
  • Working with Senior Affiliate Manager, plan all Sportsbook affiliate marketing activity for the business through the budget/forecast process to ensure new customers targets are met within budget Work closely with the Senior Affiliate Manager to handle “VIP” affiliates and to develop ways of working to migrate top affiliates into partners and to migrate lower yield partners into affiliates to optimise affiliate performance
  • Manage all Sportsbook affiliate activity, including the communication of key messages.
  • Monitor and report on all affiliate activity management and evaluation of all support agencies and technology partners required to deliver the affiliate plan, including contract negotiations, target setting, KPI setting and evaluation, reporting to optimise affiliate marketing effectiveness
  • Responsible for ensuring that all Sportsbook affiliate activity is sufficiently monitored, tracked and evaluated using affiliate tracking tool Income Access, Playtech (IMS) and internal analytical reports in order to monitor ROI
  • Ensure that all affiliates are rewarded appropriately and paid accurately
  • Lead the Interactive presence at significant Affiliate marketing forums and events through attendance at relevant conferences and participation on affiliate related forums

Experience and Skills

  • Experience of managing digital advertising, agency or client-side
  • Extensive experience of running affiliate marketing campaigns and teams for significant online businesses; sports betting sector experience preferred
  • Experience in developing and executing media plans supported by strong creative executions
  • Educated to a degree level in marketing or a related discipline
  • Knowledge and passion for sport and gaming beneficial but not essential

If you feel like the above is a perfect match for you, please get in touch

 

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