Marketing Manager

  • Location: London
  • Salary: £60,000 to £65,000 pa
  • Type: Permanent
  • Job reference: 22460

A strong and established sports betting and casino brand is looking for a Marketing Manager to continue the aggressive growth achieved in the last few years and take business performance to the next level. You will be an all round Marketeer with a passion for digital marketing and acquisition and retention. 

The Marketing Manager will be responsible for developing the business, including market strategy, product, customer acquisition and retention. You will have overall responsibility for the specific territories – P&L, building relationships, agreeing on deals, seeking marketing and partner opportunities, with a view of giving feedback to the wider business. 

Responsibilities:

  • Develop country strategy, positioning and growth.
  • Develop, manage and implement a direct response marketing plan.
  • Develop acquisition marketing activities across the market in cooperation with the Acquisition team and Marketing team, as well Operations Manager.
  • Develop, manage and execute CRM strategies, together with Sports and Casino CRM teams, including customer behaviour analysis, segmentation, the creation of promotions and message

You will have experience of working in a B2C online business and developing marketing strategy and well as implementation background. You will be analytical and prepared to work in a dynamic team all striving to move things forward. Please get in touch for more detail.

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